Senior Director, Brand EMEA

2 weeks ago


London, Greater London, United Kingdom RGA Global Full time

R/GA EMEA are looking for for a Strategy Director on a FTC for 12 months to work with our entertainment client.

We are a mixed team (Agencies + client team) working in squads to achieve great work across owned channels (Web+crm+app).

The idea is to do the best work in terms of experiences for consumers that are personalised and drive positive brand advocacy and commercial outcomes.

This person will be a key member of a Guild that will act as a creative center of excellence.

Craft comprehensive creative briefs that align all stakeholders on the business objective and KPIs, and unlock audience and product truths that will guide the team to develop best-in-class creative work
Partner with creatives and cross-discipline group of clients (tech, marketing, and analytics) in an embedded team model
This role will partner closely with the creative director role we are hiring for
Need to be able to produce high quality presentations and communicate effectively with senior stakeholders of various disciplines.
Strong background and deep understanding in marketing strategy for owned channels (web, eCRM, app) across the customer lifecycle (acquisition, engagement, and retention)
Data-driven with experience applying omni-channel personalisation to deliver hyper-relevant and engaging experiences

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