Marketing Executive

2 weeks ago


Farnborough, Hampshire, United Kingdom TAG Aviation Full time
With a history dating back over 50 years, TAG Aviation are leaders in the business aviation industry.

Operating from multiple centres in Europe and Asia, we have an unrivalled reputation for safety, reliability, and operational excellence and expertise.


Specialising in aircraft acquisitions, aircraft management, charter and FBO/handling services, our objective is to provide a tailored service to each client, meeting their unique requirements and setting the global standard in business aviation with a philosophy of excellence.


TAG Perks - we are really proud of our culture and what we have to offer:

  • Learning and Development
  • 24 days annual leave (rising with service)
  • Company pension
  • Life assurance
  • Health insurance
  • Enhanced sick pay
  • Employee Assistance Program

Plus, a variety of other perks including:

  • Treat days
  • Social events
  • Wellbeing initiatives
  • Cycletowork scheme
  • TEDS premier nursery scheme

TAG SPIRIT -
Our mission and values mean a lot to us...


At TAG Aviation our Mission is to put the client at the heart of everything we do, by embracing Technique d'Avant Garde, to inspire service excellence in the air and on the ground.

Our Company Values allow us to achieve this Mission:

Safety,
Passion,
Integrity,
Respect,
Innovation,
Team-Spirit

Marketing Executive
The role will look after all day-to-day responsibilities of TAG's European marketing activities.


The position will be based in the Farnborough office and will be the main marketing contact for TAG Aviation Europe.

The position reports directly into the Global Marketing Director who is also based in Farnborough.

This role plays an integral part of a small marketing team working spanning across to Asia, with the main areas of concentration for Europe are; Brand awareness, Aircraft Management, Charter services and TAG Global Training.

This busy role has prospects and will be expected to grow into a Marketing Manager role within time.

We're looking for someone who can:

  • **Brand Image & Brand Strategy
  • **Promote the TAG brand whilst controlling brand consistency throughout TAG Aviation Europe in collaboration with global marketing.
-
Budget - Help define the European marketing budget within the global marketing budget and having oversight and control of the European budget.
-
Operational Marketing
  • Identify new platforms, publications and partnerships.
- **Digital Marketing
- **Work with the Graphic Designer/Digital Marketer in developing European digital marketing strategies and tools for:

  • Website
  • Helping maintain and content management of the company corporate website (Umbraco platform.
  • Defining SEO, SEA and Paid Social Media campaigns (some experience of SEO would be an advantage)
  • Social Media content (and some posting)

-
PR

  • Assist with the writing and distribution of press releases.

-
Internal Communications

  • Create communication posts and manage the Global Hub (SharePoint) platform which is Europe's intranet portal.

-
Events

  • Manage event and trade shows in Europe.

-
Research

  • Look at competitors' campaigns.

-
Promotional Items

  • Ensure that Marketing have relevant promotional items for giveaways and to offer the 'TAG Touch' for relevant aircraft.

-
ERP

  • Work with the Global Marketing Director for marketing and PR support for Emergency Response Planning.

Further requirements for the role:

Essential

  • Experience of content management system for websites
  • Clear understanding of corporate communications priorities and strong customer service orientation
  • Good writing skills
  • Multitasker
  • Use initiative at all times.
  • Creative skills
  • Knowledge of SEO

Desirable

  • Ability to speak French


If you are looking for an exciting role within the aviation industry, and have the skills and experience we are looking for, we would love to hear from you.


  • TAG Aviation is committed to providing equal opportunities to all employees and applicants for employment. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other legally protected status. We believe that diversity and inclusion are essential to our success as a company. We strive to create a workplace that is welcoming and inclusive for all employees, where everyone feels valued and respected._

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