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Head of Marketing

3 months ago

Farnborough, Hampshire, United Kingdom iRock School of Music Full time

HEAD OF MARKETING

Salary:
£45-£55k

THE ROLE


This is an exciting opportunity to join an established entrepreneurial family business experiencing a substantial period of growth as a Head of Marketing.

Key responsibilities will include developing, implementing and executing strategic marketing plans in order to attract potential customers and retain existing ones.

We are iRock, an exciting business where we make a difference to childrens' lives every day, through teaching them to play rock music


We are passionate about our people and finding the right person to match us is so important to us and never more so important than in this role.

We need to find someone who can share our vision and purpose, who has the right tone of voice, to talk to our children, our parents, our team and our schools Not an easy one, but if we can find someone who matches our values, we will almost be there.


KEY RESPONSIBILITIES

  • Oversee all Marketing activity for the Company to drive increased high quality lead generation for the sales team and retention of existing customers.
  • Manage the marketing team to ensure they are reaching and maximising their potential and delivering on plans.
  • Manage and improve lead generation campaigns, measuring and analysing results to drive future campaigns.
  • Direct, oversee and coordinate marketing campaigns with sales activities ensuring alignment at all times.
  • Advise and Support the People and Talent team on Recruitment marketing and Employer Branding to ensure that the right people can be employed at the right times for the new business that has been generated.
  • Direct, oversee and coordinate the creation and publication of all marketing material in line with marketing plans
  • Have overall responsibility for Branding and Corporate Identity
  • Monitor and report on the effectiveness of marketing strategy, campaigns and communications
  • Maintain effective Internal and External Communications to support and enhance retention strategies of both customers and employees.

DO YOU HAVE WHAT WE ARE LOOKING FOR?

  • Background in Sales or extensive experience of success within a sales led marketing role
  • Previous experience in a Marketing Manager role and managing a team
  • Developed and been promoted throughout marketing career
  • Strong analytical and project management skills
  • Confident, inspiring and supportive personality
  • Strong creative outlook
  • Excellent communication skills

BENEFITS

  • Health & Wellbeing programme including virtual GP, counselling and discounted gym membership at 3000 health clubs across the UK
  • Discount on musical instruments
  • Amazing staff parties including our annual conference
  • Employee recognition scheme
  • Know someone that already works for iRock? Benefit from our Employee Referral Scheme_

EMPLOYEE REVIEWS
"Fun, family-run business that genuinely cares for it's employees"
"Perfect job for any musician or anyone who loves teaching"

RECRUITMENT STATEMENT

This role requires the applicant to be a UK national or be resident in the UK with a right to work visa already in place.

Throughout the recruitment process iRock collects and processes a range of personal data relating to job applicants.

We are transparent about how this data is collected, used and stored and are committed to compliance with data protection obligations.