National Account Manager
1 week ago
The Pet Food Category is worth more than £4bn in the UK.
The Pet Care Market is an exciting and buoyant category seeing growth +8%
PETS CHOICE are one of the fastest growing Pet Food manufacturers in the UK, growing ahead of the Market +12% and we are now seeking an additional National Account Manager to join our Grocery Sales team
This role is home based, with regular travel to our Head Office in Blackburn. Frequent travel is also required for customer meetings at Retailer UK Head Offices.
Location:Home based, commutable of Blackburn
Company Overview:Pets Choice is a leading pet food manufacturer whose industry knowledge spans over 135 years. Based in Blackburn, Lancashire, the Pets Choice portfolio of brands offers a variety of products for pets and wild animals under its brands; Webbox, TastyBone, Meatiful, Spike's World, Goodwyns, Davies, Oceanic and Vitakraft. Each brand offers a unique insight into animals from dogs to ducks and produces high-quality products that cater to a wide variety of consumer needs. As a trusted partner, Pets Choice provide private label goods including extruded food, wet food and retorted trays, and baked fresh meat treats. The business also offers additional services such as packaging design, fulfilment and logistics. With a broad range of capabilities and distribution channels worldwide, Pets Choice are proud to be a major supplier to the UK grocery, independents and pet speciality sectors.
Role:- Manage, network and develop relationships with your National Accounts
- Develop and execute the plan and brand strategies with existing account portfolio in line with company objectives
- Increase distribution and visibility of products within the account base
- Develop new business within account base
- Responsible for the delivery of internal targets with focus on profitable growth
- Promotional plan implementation in line with strategy and customer plan
- Understand commercial impact – Pricing, promotions, and Investment etc.
- Negotiate trading terms, pricing, range reset opportunities, JBP's and cost increase where relevant
- Develop, implement, and execute clear JBP's with customer base ensuring focus on key measures for customer base and internal targets for Pets Choice
- Collaborate with internal teams with focus on account specific objectives
- Provide clear internal and external analysis of reports with focus on performance measures
- Strong execution with retailers of NPD plans with clear implementation of support plans
- Focus on forecasting, internal communication and understanding of retailer supply demands
- Develop internal and customer presentations
- Focus on category-based rationale and track competitor activity
- Strong commercial and negotiation skills
- National Account Management experience gained from a FMCG environment
- Ability to influence and build strong relationships internally and externally
- Solution Focused
- Creative and Entrepreneurial
- Ability to analyse and utilise data
- Persistent and resilient
- Self-motivated with 'Can do and Positive' attitude
- Focus on continuous improvement for the business and personal ambitions
- Ability to work flexibly with UK wide travel and regular travel to our Blackburn Head Office
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