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Senior Analyst

2 months ago

London, Greater London, United Kingdom Sphere Digital Recruitment Full time

Senior Analyst - Leading Media Owner - 43k

The Company


This is brand new role at one of UK's leading publishers, they boast some iconic brands and deliver quality, accurate and real time content/news across the country.

You will be needed to support the development and growth of the Publisher's digital platformsand to make an impact across the business.

You will take a proactive approach by providing insight and recommendations from their data and BI tools to different senior stakeholders across the business.


Exciting bits:

  • Industry leading training & development
  • Plenty of data Over 110 unique monthly visitors to their digital platforms
  • Work with Marketing, Product, Editorial/Content & crossfunctional data & analytics teams

The Job

  • Develop reports and analyses tracking all anonymous, registered and subscribed user activity. This will cover engagement with the site and content, marketing engagement and conversion funnel analysis.
  • Build and deploy models and segmentations relating to the user lifecycle acquire, grow, retain and win back as well as overall user LTV.
  • Support the content planning and assessment process by providing premium editorial insight for areas of the site
  • Utilise multiple data sources to build reports and dashboards for key stakeholders.
  • Liaise with stakeholders to agree KPI metrics to be utilised within dashboards.
  • Good proficiency with Dashboarding/visualisation tools (PowerBi, Tableau, GDS, etc) & SQL
  • Some experience with Google or Adobe Analytics
  • 13 years experience in marketing/web analytics

Jordan Matthews

Senior Consultant

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you.

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative ?talent globally.

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