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Emea Marketing Specialist
3 months ago
As a global business who partners with some of the worlds leading organisations, they are growing out their European presence by recruiting a talented EMEA Marketing Specialist / Manager
(Contract from Jan 2023 and Perm from Q2 2023)
This position is responsible for the development, coordination, and execution of impactful marketing initiatives across the EMEA Region exc DACH.
- Working with the EMEA Demand Gen team, support the formulation and execution of the Region campaign strategy, gotomarket plans, content requirements, contact acquisition strategy, and budget allocations that drive results
- Develop and implement marketing plans, create innovative initiatives and campaigns.
- Define the target audience and its preferences, needs, and challenges.
- Synchronize with sales teams (Inside Sales & Account Executives) to ensure clarity of communication, actions and reporting of monthly campaigns
- Collaborate with the other core EMEA Marketing functions
- Digital/Web, Content/PR, Alliances/Partners to support the quarterly gotomarket plans
- Prepare marketing reports and analyses.
- Work collaboratively with the wider EMEA team and US Marketing teams.
- Occasional travel required.
- Own regional administration processes, including internal/external communications, vendor liaison, marketing budget, lead uploads, weekly reports etc
Knowledge & Skills
- Strong B2B Marketing experience
- Experience in executing small marketing projects or supporting larger marketing campaigns that create brand awareness and generate inbound leads
- Knowledge of Marketing CRM, analytics and automation tools (such as: Salesforce, Google Analytics, Pardot or Eloqua, Hubspot)
- Seeking a proactive, dynamic, results oriented, customer focused individual with a warm personality and good interpersonal skills