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Senior Commerce Writer
3 months ago
Glamour is one of the biggest fashion and beauty media brands in the world, currently reaching an all-time high of one out of eight American women, with 9.7 million print readers, more than 11 million unique monthly users online, and over 14 million followers across social media platforms.
Glamour believes in the power of women being themselves and stands with women as they do their own thing:honestly, authentically, and awesomely. Across every platform, Glamour is the ultimate authority for the next generation of changemakers.
Job Description:
Location:
London, GB
Condé Nast is a global media company, home to iconic brands including Vogue, GQ, Glamour, AD, Vanity Fair and Wired, among many others.
Our award-winning content reaches 84 million consumers in print, 367 million in digital and 379 million across social platforms, and generates more than 1 billion video views each month.
We are headquartered in London and New York, and operate in 31 markets worldwide, including China, France, Germany, India, Italy, Japan, Mexico & Latin America, Spain, Taiwan, the U.K.
The Role
The Team
This role will sit within the UK digital editorial team, reporting to the Senior Commerce Editor, Europe.
The team has a close working relationship with the wider editorial team, as well as GLAMOUR teams around the world (in the US, Germany and Spain, in particular).
What Will You Be Doing?- Writing new, engaging; revenue-driving commerce content that feels aligned with GLAMOUR's brand values, with a heavy emphasis on homes, lifestyle and interiors.- Pitching ideas to grow and diversify our affiliate revenue stream in regular content planning meetings.- Writing quick, shoppable news-led articles that speak to a current trend, celebrity moment or sale while maintaining the GLAMOUR brand and voice.- Targeting and covering commerce SEO content gaps across the homes and interiors section with a goal of driving clicks and revenue.- Conducting in-depth research and interview experts for assigned articles.- Optimising and updating a number of existing commerce stories each week to further increase their earning potential.- Covering commerce sale tent poles throughout the year with a central focus on SEO (including, but not limited to Christmas, Amazon Prime Day, Black Friday, Boxing Day sales). Contributing to producing and presenting reports, analysis and insights on a daily / weekly basis.
Studying purchasing data, tracking site analytics, researching trends, performing competitive analysis of comparable sites.- Representing GLAMOUR UK within the industry - at press events, GLAMOUR events, product launches and press trips.- Other duties as assigned.
Who You Are? A knowledge of what makes for quality, empowering and aspirational digital content.- A clear passion and enthusiasm for the GLAMOUR brand - and helping to define the content-to-commerce strategy at GLAMOUR.- Previous experience writing clean, authentic, engaging copy for a digital lifestyle brand or publication at speed.- Previous experience working and uploading into a CMS.- Demonstrable knowledge of core SEO principles and best practice to attract a buying audience.- Ability to compile and present regular reports, insights and analysis of e-commerce progress, and translate data into meaningful content strategies.- Organised; methodical approach to work with a creative and collaborative mindset.- Ability to work against tight deadlines.- A flair for working with individuals across different departments, globally.- A self-starter who relishes the opportunity to directly accelerate the growth of Conde Nast's commerce business.
This is a hybrid role with 3 days a week in our beautiful Adelphi office, with breathtaking views over the Thames, and next to the hustle and bustle of The Strand.
What happens next?
- Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics._
