Executive, Hearing Aid Batteries

1 week ago

Washington, Sunderland, United Kingdom Energizer Full time

What you'll love about this job:

The Brand Executive supports the Senior Brand Manager (SBM) on the development and in-market execution of the annual marketing plan to drive business growth consistent with the marketing cycle plan and global direction.


This is Energizer Holdings, Inc:
Energizer Holdings responsibly creates products to make lives easier and more enjoyable.

To do this, we lean into our culture as an organization - we win together, while serving each other, with a willingness to act boldly, all while doing right.

Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team.

Because we're a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.

Responsibilities:

Universal Accountabilities

  • Supports SBM in development and execution of annual marketing plans in line with global direction and marketing cycle plan that drives customer and shopper interest to meet agreed brand, sales, share and gross margin targets.
  • Contributes and implements the communications plan across all mediums (trade and consumer), including reviewing effectiveness and making recommendations (PR, Advertising, HTMLs, social media)
  • Delivery and evaluation of campaigns and promotions
  • Assist's the SBM in execution of programmes across the portfolio
Specific Accountabilities

  • Supports with development of Trade Selling Story (brand and PL) using performance data, category dynamics and shopper insights that enable EHI and partners to benefit from profitable growth.
  • Assist's in the implementation, evaluation and analysis of key brand equity to maximize effectiveness and provide future improvement (performance metrics on marketing campaigns, etc)
  • Contributes in the development and delivery of global trade events (EUHA, AAA, UNSAF)
  • Assist in the develop of the marketing communications plan and strategies for the Rayovac brand. Covering but not exclusive to trade advertising and associated media schedule, external PR activity, the social content calendar and Rayovac website content and maintenance
  • Development of POS for all premium brands within set brand guidelines. To include (but not exclusive to) brochures, POS, sell sheets, renders, content and all other digital assets
  • Responsible for the setup and process of new/change request for 'Branded Products' (including but not exclusive to)
  • E-GAP, GAP. MDG through to Proof HQ submission and tracking for timely completion for branded products. Then handing over to the marketing operations executive for implementation. Including project managing responsibility for new nonestandard SKUs development and evaluation. Leading the opportunity evaluation and liaise with internal departments to assess the options/viability/costs etc
  • Works cross functionally with commercial, supply chain and finance to ensure flawless and on time execution of marketing initiatives.
  • Initiate/facilitate and manage all product sample and merchandise requests from internal and external partners
  • Supports the team in budget management, reporting, PO creation and reconciliation
  • Works with 3rd party agencies (Media/ Design/ Creative/ Consumer research agencies)
  • May also perform additional duties

What we are looking for:
Skills and Experience

  • Degree in Business, Marketing or similar discipline.
  • Min. 1 years business experience marketing, brand management or digital marketing experience
  • Project management experience
Leadership capability

  • Achieving results driving for results
  • Teamworking collaborating with coworkers and building relationships
  • Passion demonstrating initiative and acting with integrity
  • Change and innovation evaluating and implementing ideas
Technical competencies

  • MS proficiency
  • Outstanding written and verbal communication skills (English)
  • Excellent organizational and time management skills
  • Preferred ability to interpret data (equity, research, share, sales) and provide recommendations
  • Action orientated with a sense of urgency
  • Agency management experience

Come join us:

Energizer is an equal opportunity employer, and we prohibit discrimination based on age, colour, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.

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