Demand Generation Manager, EMEA

1 week ago

City of London Greater London, United Kingdom DigiCert Full time
POSITION SUMMARY:

Make your application after reading the following skill and qualification requirements for this position.

DigiCert is in the market for a Demand Generation Manager (EMEA) to join our team.

As Demand Generation Manager (EMEA) you will be responsible for developing and executing enterprise multi-channel demand generation campaigns that drive business outcomes.

WHAT YOU WILL DO:
  • Develop and execute enterprise multi-channel demand generation campaigns that drive business outcomes (hand raisers and pipe generation) in region to priority countries
  • Create programs for all stages of the funnel with a priority on creating engagement, generating new leads, and nurturing them to generate pipeline
  • Dig deep into our data and audiences to identify high-value personas, audiences, and opportunities.
  • Advise and recommend tactics that can drive short-term impact, as well as educate and develop new audiences
  • Serve as digital liaison with local agencies and ensure open lines of communication
  • Share relevant information and strive for alignment across digital opportunities in support of regional goals
  • Lead planning, execution, and analysis of local paid media programs and campaigns
  • Lead cross-functional meetings on a routine cadence to inform our EMEA team of the campaign plan
  • Provide continuous and ongoing analysis of regional tactics, noting areas needing localization or improvements and applying insights to optimize future campaign investments
  • Identify new opportunities to reach new clients, including new formats, communities/forums and innovative delivery mechanisms
  • Demonstrate a growth mindset that balances the need to get things done promptly while ensuring your efforts support ongoing iteration, optimization, and repeatability
WHAT YOU WILL HAVE
  • Minimum of 5-7 years of related experience working in a digital security company/tech company with aBachelor's degree; or equivalent work experience.
  • Industry experiences a must; owns relationships with local agencies, vendors, and associations
  • Super curious and inquisitive mindset with the ability to think outside the box and infuse innovation
  • Strong customer-focused and pipeline generation skills

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