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Growth Marketing Manager
3 months ago
Growth Marketing Manager
We're working with a company looking for exceptional marketers to boost awareness and comprehension of their products' value. We're in search of an experienced marketer—a self-starter, problem solver, and diligent executor eager to join our newly established marketing team.
The role combines strategic thinking with hands-on execution, requiring someone who thrives in a fast-paced startup-like environment. We are excited to leverage the launch of our recent Cloud (SaaS) offering to drive our presence in new enterprise markets.
What you'll do
● Develop and implement marketing strategies with a focus on lead generation and product positioning.
● Work closely with sales and product teams to create compelling content.
● Lead the planning and execution of go-to-market campaigns (e.g. feature launches) to drive awareness, education, and generate leads.
● Execute and optimise digital marketing campaigns across Google, LinkedIn, and other relevant platforms.
● Nurture and expand our community, engaging with users to foster loyalty and enhance brand advocacy, while continuously identifying opportunities to grow our network.
● Analyse marketing data to report on performance and make data-driven decisions to optimise future marketing efforts.
● Deeply understand our customers, their needs, and how our products can deliver value to them and their organisations.
Essential skills
● B2B marketing, particularly within the technology, SaaS, or cybersecurity sectors.
● Experience executing demand generation campaigns, generating high-quality leads, nurturing prospects, and collaborating with sales to drive conversions.
● Hands-on experience with digital marketing platforms – including CRM and analytics software – and use these to effectively manage and track marketing campaigns.
About you
● Excellent communication and collaboration skills are second nature to you; you're able to articulate complex solutions clearly and convincingly.
● You have a passion for all things tech. You might have worked in web security before or in another software development environment, and thrive on the challenge that this space brings.
● You're a team player who views achievements through the lens of collective success rather than as individual accomplishments.
● You're eager to learn and grow and enjoy new challenges. You proactively seek feedback and can quickly adapt to new ways of working.
● You're comfortable in fast-paced settings, making data-driven decisions to steer projects to success.
● Maybe you've worked in a startup or scale up business before and flourish in this environment.
