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Marketing Executive
1 week ago
We are seeking a dynamic Marketing Executive to join our team and play a pivotal role in supporting the marketing efforts for a diverse portfolio of trade exhibitions and magazines. In this role, you will work closely with the Brand Manager and collaborate with both internal and external stakeholders to develop and execute comprehensive marketing strategies. Your contributions will be essential in maximising attendance, driving engagement, and ensuring the overall success of our events while fostering the growth of our publications.
Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.THE ROLE
- Assist in the creation and implementation of marketing plans and campaigns to promote the exhibitions across various channels, including digital, social media, email, and print.
- Collaborate with internal teams to ensure marketing materials are developed and distributed effectively on time and on budget.
- Create and execute email newsletters and partner emails and report on results.
- Develop relationships with internal partners to leverage promotional opportunities within our own publications and external partners to broaden our reach through collaborative marketing and contra deals.
- Conduct market research and analysis to identify target audiences, industry trends, and competitor activities.
- Utilise analytics tools to monitor and evaluate the performance of marketing campaigns, providing insights and recommendations for optimisation.
- Support the sales team with exhibitor promotion, developing materials and creating campaigns.
- Work with the data team in the development and maintenance of our marketing databases.
- Provide general support to the marketing department as needed.
COMPETENCIES REQUIRED
- Content creation: Drafting compelling copy for promotional materials, website content, social media posts, and email campaigns.
- Campaign management: Assisting in the planning, execution, and tracking of marketing initiatives across multiple platforms.
- Research and analysis: Conducting market research, analysing data, and preparing reports to inform decision-making and strategy development.
- Collaboration: Working closely with cross-functional teams, including sales, operations, and design, to ensure alignment and synergy in marketing efforts.
- Event support: Assist with on-site marketing activities during trade exhibitions, including signage placement, visitor experience, and testimonial gathering.
PERSONAL ATTRIBUTES
- Ability to think outside the box and bring fresh ideas to marketing campaigns and strategies.
- Keen attention to detail in all aspects of work, ensuring accuracy and consistency in marketing materials and campaign execution.
- Strong analytical skills to conduct market research, interpret data, and provide actionable insights for campaign optimisation.
- Strong verbal and written communication skills to create compelling content and collaborate effectively with internal and external stakeholders.
- A collaborative approach to work, thriving in a team environment and building strong relationships with colleagues and partners.
- Exceptional organisational skills to manage multiple tasks and projects simultaneously, ensuring timely and on-budget delivery.
- Ability to adapt to changing priorities and stay focused under pressure, maintaining a positive attitude and high performance.
- A deep understanding of customer needs and a commitment to providing exceptional support to ensure customer satisfaction and loyalty.
- A proactive attitude with the ability to take initiative and work independently, driving projects forward without constant supervision.
- Proficiency with marketing tools and analytics software and a willingness to learn and adopt new technologies and platforms.
WHAT YOU NEED TO KNOW
· 25 days holiday plus bank holidays
· Hybrid working – Three days in the office in Dorking
· Private pension scheme
· Life insurance (4x salary)
· Eye care vouchers
· Cycle to work scheme
· Enhanced family leave.
· Dog-friendly office.
· EAP (employee assistance program)
HOW TO APPLY
To apply, please send us your CV & cover letter saying hi and telling us why you are interested in this role and why your experience is a perfect fit.
Send applications to – Please add Marketing Executive to the subject.
UKi embraces diversity in all its forms and is committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation.
We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status or disability status.
IMPORTANT INFORMATION
By applying for this role, you understand that the management team may process your information to review your job application. By submitting your application, you consent to us storing your data for up to three months, possibly for consideration in other roles. Your details may be shared with internal departments to support future applications.
You can withdraw your application anytime, and your details will be deleted upon direct contact with us.
All selected candidates must pass reference checks before employment and be authorised to work in the UK.
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