Interim Marketing Exec

1 week ago

Reading, Reading, United Kingdom CPS Full time

Job Title:
Interim Marketing Exec. - Managed Services

Duration: 6 Months Fixed Term

Location:
CPS + Remote

Reporting To:
Chief Technology Officer (CTO)

Objective:

The Interim Marketing Exec. will be responsible for re-invigorating the marketing efforts around Managed Service Provider (MSP) offerings at CPS.

This role involves strategic oversight and execution of marketing activities, both internally to align and energise the sales team, and externally to enhance customer engagement and acquisition.


Key Responsibilities:

Strategic Marketing Planning:

  • Develop and implement a comprehensive marketing plan covering shortterm (06 months) and longterm (6mths > 2 years) strategies aimed at promoting MSP services.
  • Analyse competitive market landscapes and adjust marketing strategies to meet business objectives.

Event Management:

  • Plan, execute, and oversee events with the support of MSP Subject Matter Experts (SMEs) / Head of Practice. This includes logistics, content, and overall event strategy.

Internal Marketing and Change Management:

  • Drive internal marketing initiatives to ensure sales team alignment with MSP marketing strategies.
  • Facilitate change management processes to secure buyin from internal stakeholders, promoting a cohesive approach to MSP marketing.

Content Creation and Management:

  • Oversee the creation of engaging content that resonates with both internal stakeholders and potential customers, including social media posts, blog articles, white papers, case studies and videos etc.
  • Ensure consistent messaging across all platforms that aligns with CPS' brand and MSP objectives.

Cross-Functional Collaboration:

  • Work closely with sales, customer service, IT, and other departments to ensure that marketing strategies are integrated across the company with consistent messaging.

Market Intelligence:

  • Keep abreast of industry trends, technological advancements, and competitor strategies to maintain competitive advantage.

Customer Insights and Feedback:

  • Develop feedback loops with customers to gather insights that inform marketing strategies and product offerings.

KPIs and Metrics:

  • Define and track marketing metrics and KPIs to assess the effectiveness of marketing activities and adjust plans as necessary.

Budget Management:

  • Manage the marketing budget for MSPrelated activities, ensuring efficient use of resources and maximizing ROI.

Reporting and Documentation:

  • Provide regular reports on marketing activities, outcomes, and strategic insights to the CTO and other key stakeholders.

Requirements:

Skills and Qualifications:

  • Proven experience in marketing management, preferably within the technology or managed services sectors.
  • Strong understanding of digital marketing, content creation, and event management.
  • Excellent communication and interpersonal skills, with the ability to engage and influence both internal teams and external partners.
  • Analytical mindset with strong problemsolving abilities.
  • Ability to manage multiple projects simultaneously and meet tight deadlines.
  • Degree or similar in Marketing, Business Administration, or related field.

Benefits

CPS Benefits

  • Hybrid working (work from where you choose to, whether home, the Green Park, Reading office, a regional Landmark location, or a coffee shop
  • Initial onboarding will take place in the office, and you should be prepared to travel to the office/agreed location for team meetings
  • 9 Day Fortnight
  • PMI with Vitality Health
  • Medical Cash Plan with Medicash
  • Income Protection with YuLife
  • Death in Service with YuLife
  • Employee Assistance Programme via Health Assured
  • 25 days holiday increasing to 26 days after 1 year, to 27 days after 2 years and to 28 days after 5 years
  • Your birthday day off
  • Access to Costco Membership
  • Salary Sacrifice Scheme, applicable to:
  • Employer contribution is currently 5.5% of qualifying salary (above legislated minimum and will increase if we achieve certain business targets)
  • Employee contribution is 4% of qualifying salary (legislated minimum but you can elect to increase)
  • EV Car Scheme
  • Discounted Gym Membership
  • Cycle Scheme
  • Holiday Exchange Scheme: buy up to 10 additional day per year and sell up to 5.
In addition, these are just some of our cultural benefits

  • Quarterly and annual star performer awards voted for by your peers and colleagues
  • Spot Awards of £25 and up, to instantly recognise excellence in you and your colleagues
  • Annual professional and personal training budget to support your PDP
  • Career Development Framework
  • Reward schemes that are designed to thank you for your hard work and make life a little more affordable.
  • Monthly employee experience/engagement survey
  • Quarterly company meetings
  • At least one, usually the kickoff in March/April, will be inperson.
  • Duration is generally 2 or 3 days and location changes every year.
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