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Head of Marketing in Cheltenham)

2 months ago

Cheltenham, United Kingdom Brite Recruitment Full time

HEAD OF MARKETING

REMOTE WITH TRAVEL TO MEETINGS/SITES

C£60k + Car allowance (£65,600)

Our client, in the professional services environment, are looking for a Head of Marketing to join their team. As Head of Marketing you will lead and grow the marketing function, leading the development and execution of strategy focused on growth and enhancing brand awareness. Working closely with cross functional teams to align marketing initiatives you will oversee all activity to include digital marketing, product marketing, brand management, market research and PR.

BENEFITS

Enjoy a great work-life balance with 25 days annual leave (plus bank holidays), Car Allowance and bonus scheme. The role is offered on a remote basis with travel to offices monthly and regular meetings with your team. Additionally, the company offers a great welcome pack, bonus scheme, enhanced pension, life assurance, cycle to work scheme and generously enhanced maternity/paternity/adoption/parental leave.

RESPONSIBILITIES

As a Head of Marketing your key responsibilities include

·Developing and implementing marketing strategy to include cluster marketing strategies aligned with sales initiatives and overall business strategy

·Leading, coaching, and developing the marketing team

·Developing and implementing brand strategies to increase customer engagement and market presence

·Conducting market research and analysing competitive landscapes

·Overseeing digital marketing including SEO, SEM, content marketing, email marketing and social media strategy

·Planning and executing marketing campaigns across channels to generate leads and drive sales

·Management of the marketing budget

·Overseeing PR efforts and managing media relationships

·Establishing KPIs/metrics to measure marketing performance and provide insights

REQUIRED SKILLS & EXPERIENCE

To be considered for the role of Head of Marketing, you must have:

·Bachelors degree in Marketing or Business Administration, or equivalent work experience in the field

·Previous experience in a senior leadership role within marketing

·Strong leadership and team management experience

·Experience of designing and executing marketing strategies focused on growth marketing and driving sales

·Strong experience in brand development and building and developing brand identity

·Proficiency in market research and data analysis

·Strong Project Management experience with the ability to manage multiple initiatives

·Focused on working collaboratively with a global approach

NEXT STEPS

If you’re interested in the Head of Marketing apply today with your current CV. Our team will review your application to see if it’s a match and get in touch to learn more about you. If you aren't contacted within 7 days, please assume your application was not selected.

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