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Marketing - Saint Columb Major
3 months ago
St Austell Brewery is a leading wholesaler for drinks across the UK, supplying not only our exceptional range of keg and cask beers but also a diverse range of beverages, from premium wines and spirits to craft beers and non-alcoholic options from 3rd party suppliers .
To ensure we can meet the needs of our customers and enhance our service, we are seeking a dynamic and experienced Ecommerce Manager to drive our online sales and enhance our digital presence. As the Ecommerce Manager, you will be responsible for developing and implementing strategies to optimise our online channels, increase sales, and improve our customer experience.
This crucial role is responsible for overseeing, managing and developing St Austell Brewery's online ordering platform, specifically for our wholesale customers. You will also be managing and developing our growing Ecommerce team and supporting the Head of Sales Operations with both internal and external relationships, whilst ensuring that our online platform is market leading, and future proofed in line with the company's ambitions.
About you
- Experience of managing conversion campaigns in line with the company strategy, and supporting customers to onboard to the new online platform
- Able to implement effective SEO strategy, setting objectives, and working with the wider marketing team to ensure is content is fit for purpose, and is driving visibility and sales
- Experience of working with a digital agency and internal stakeholders to drive basket spend in line with company objectives and budgeted top line and bottom-line growth
- Knowledge of Umbraco or a similar CMS desired.
- Technical understanding of Microsoft Dynamics, Chorus would be an advantage.
- Ability to oversee the on-going design and development of the on-line ordering platform, in line with the current roadmap, working closely with the company's web development agency and internal technical team.
- A strong understanding of evaluating and analysing a digital roadmap, able to prioritise and review enhancements in line with business' needs.
- Excellent technical understanding of best practice and the ability to challenge our digital agency to ensure KPI's kept on track.
- Experience of developing robust processes for user acceptance testing and performance troubleshooting.
- Able to prepare regular reports and analyse conversion numbers, that can be cascaded to the internal stakeholders, to help to build and develop our Ecommerce reporting dashboard
- A future thinker and planner who can look ahead to ensure the site remains relevant and current.
- A passion for market trends, data and commercial awareness.
What we offer in return
- 25 days' annual leave (plus 8 bank holidays)
- 30% discount on food & drink in our managed pubs & Visitors Centre
- 50% discount on accommodation within our managed pubs
- Fantastic training & career development opportunities
- Pension Scheme - 4% Employee and Employer. Can increase to 5% if required
- Cycle to work scheme
- Company bonus scheme
- Westfield Health cash plan - Claim money back for Dental, Eye Care, Physio etc.
- Westfield Rewards - Shopping rewards
- Free Parking
Additional Info
St Austell Brewery is an Equal Opportunities employer, and we positively encourage applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We also welcome requests for flexible working.
Early applications are encouraged as we'll review applications throughout the recruitment process and reserve the right to close the advert at any time.
Please note that we politely request no contact from recruitment agencies or media sales. Speculative CVs from recruitment agencies won't be accepted, nor the fees associated with them.
For more information or for a detailed Job Description, please email recruitment@st.austellbrewery.co.uk
