CRM Delivery Lead

7 days ago

Crawley, United Kingdom Virgin Atlantic Full time

CRM Delivery Lead - Crawley

Job details

Hours: 37.5 Monday to Friday  

Location: Hybrid remote working - VHQ Crawley, West Sussex  

Contract: Permanent 

Closing Date: Wednesday, 18th September 2024 

In a nutshell

In this exciting role as a CRM Delivery Lead, you'll help create targeted and segmented audiences to deliver the best and most relevant personalised experiences for our customers. You will be a critical component in the CRM and broader marketing team acting as the central point to support with the build and development of efficient workflows within Adobe Campaign to further develop your skills.   

You will be passionate about delivery and generous with your knowledge, helping to upskill the broader team as well as driving efficiencies between the CRM team and our key partners. This role has huge opportunities for growth and career progression, so if you're eager to learn, excited about contributing to CRM campaigns, and ready to take on new challenges this position is perfect for you. 

Day to day

Daily delivery of best-in-class campaign activity across relevant digital channels (email, app, SMS, push, web) Test and learn approach to personalisation and how to optimise current activity to drive improved engagement and/or conversion Support relevant campaign activity as required in support of Inspire & Book, Pre-departure or Loyalty initiatives Time management & scheduling to ensure that all information is accurate and timely to support with resourcing and traffic workloads Collaborate with cross-functional teams to ensure optimum delivery & resource planning Development of core systems to enable greater levels of self service across teams for templated communications across the customer journey 

About you

Do you have excellent interpersonal and communication skills to convey your thinking and expertise and to ensure effective liaison with internal stakeholders and external suppliers? Do you have the ability to interrogate briefs, influence thinking and deliver fabulous customer experiences? Do you enjoy learning new things and improving customer experiences? Then this could be the role for you 

Alongside the above, we're looking for the following:  

Proven marketing automation development (agency, supplier or client side) Experience with Adobe Campaign (or similar tools) workflow and integration.  Experience with SQL query design and a good understanding of database design and development is desirable but not essential An understanding of global best practices of CRM marketing and data-driven marketing, ideally in a travel or retail environment

Does the above sound like you? Do you want to join a great team that brings ideas to life? Then we'd love to hear from you

Be yourself - Our differences make us stronger

Our customers come from all walks of life and so do our colleagues. That's why we're proud to be an equal opportunity employer and actively encourage applications from all backgrounds. At Virgin Atlantic, we believe everyone can take on the world - no matter your age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs. We celebrate difference and everything that makes our colleagues unique by upholding an inclusive environment in which we can all thrive. So that everyone at Virgin Atlantic can be themselves and know they belong.

To make your journey with us accessible and individual to you, we encourage you to let us know if you'd like a little extra help with your application, or if you have any individual requirements at any stage along your recruitment journey. We are here to support you, so please reach out to our team, (recruitment@fly.virgin.com) feeling confident that we've got your individual considerations covered.

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