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Marketing Executive
2 months ago
Marketing Executive
Dorset - Commutable from Christchurch, Southborne, Hinton Admiral
25-30k
VR/10369
A great opportunity has arisen for a skilled marketer to join a leading group of companies to help drive profit by promoting products, services and increasing brand awareness through co-ordinated marketing campaigns.
Role and responsibilities:
Increase brand awareness and generate inbound leads through engaging and effective marketing campaigns across relative marketing channels.
Attend regular meetings with the MD and sales team to discuss content needs and learn what clients are asking and what their needs are
Create and post relevant content across Social Media platforms to help comminicate with existing and reach new core customers
Create a monthly blog which details key industry messages and communications from the business to improve engagement with exisitng customers
Prepare coherent marketing campaign reports using data analysis tools
Optimise the website content according to SEO
Manage the marketing database and email distribution
Maintain websites and tracking data analytics
Create powerful and coherent marketing content for social media marketing, the websites, and marketing materials for events
Create and amend web pages (Shopify) to keep the website up to date with the latest products and company
Creation of Digital materials for a variety of uses such as logo's, banners, e-mail signatures
Skills and experience required:
A Degree in Marketing ideally
Previous experience in a similar marketing role
Experience creating a wide range of content and distributing content across a range of platforms
Experience with video content and editing
Experience with all major social media platforms (Facebook, Instagram, Linkedin, Tiktok etc)
Shopify experience
Working knowledge of Adobe suite
Basic knowledge of marketing concepts and principles
Excellent copywriting, editing and proofreading skills
Understands the fundamentals of branding
A "Can Do" attitude
Happy to work on own intiative as well as under instruction