ECommerce Executive | Retail

2 days ago


London, United Kingdom Whisker Full time

Full-time
Our team of 700+ passionate pet people thrives on collaboration, innovation, and the occasional office cameo from a four-legged friend.
The European eCommerce Manager will drive the performance and growth of our DTC websites across the UK, France, Germany, and EU-English markets. Collaborates closely with the EMEA Retail Sales Manager to align channel strategies across DTC, retail, and Amazon, ensuring a cohesive approach to market growth and brand presence
Owns and improves performance KPIs across international sites: revenue, AOV, order rate, conversion rate, profitability, time on site, and bounce rate
Partners with marketing to plan and execute localized campaigns, promotions, and A/B tests Aligns with Paid Media teams to ensure advertising campaigns drive to market-appropriate site experiences
Leads the launch of new products across international sites, coordinating timelines, content, and translations
Collaborates with the Director of International on product assortment and merchandising strategy, including regional bundles, SKU variations, free shipping thresholds, and pricing and promotion strategies
Partners with the Director of International on broader DTC strategy and expansion planning, including evaluating new European markets, languages, and regional opportunities
Launch and scale DTC sites in new countries or languages
Ensures all site content is accurately localized and culturally relevant for each region
Uses Whisker’s translation management platform, Localize, to update, review, and publish translated content across international DTC sites, ensuring accuracy and timely deployment
Affirm, PayPal), and UX optimizations
Analyzes site performance via Magento, GA4, and Optimizely to identify, test, and execute conversion improvements
Leads quarterly business reviews with marketing and cross-functional teams to report on KPIs and align on regional plans
Establish a consistent reporting cadence highlighting performance insights and actionable strategies for each international site
5-8+ years managing European eCommerce websites with full ownership of KPIs
~ Strategic mindset with a strong analytical foundation; Working fluency in English is mandatory Collaborative, resourceful, and comfortable operating cross-functionally
~ French and/or German fluency
~ Comfortable with office pets (cats, dogs)

Background in pet tech, home goods, or consumer electronics
Spanish or Italian fluency a plus
Familiarity with multi-currency setups, regional compliance, VAT/Tax compliance, and international shipping
Experience with merchandising strategy and A/B testing in localized eCommerce environments
Previous experience managing or optimizing sales performance on Amazon marketplaces
Be a part of exciting growth, work with incredible people, and create tomorrow’s pet products—plus a whole lot of extras.



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