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PPC Specialist
2 months ago
The Role: PPC Specilaist Package: £55,000 + Benefits + Perks
Location: Hybrid working in Midlands / Flexible working pattern.
I am partnered with a premium, award-winning Skincare brand who are seeing continuous growth YOY Monitor and analyze campaign performance, making data-driven adjustments to improve results.
Develop, implement, and manage PPC campaigns across various platforms (Google Ads, PPC, PMAX, Display and YouTube)
Working closely with the digital media agency daily on performance and managing the strategic channel roadmaps to ensure that they are taking advantage of new tech, beta products & testing A.
Work closely with the marketing, creative, and web development teams to align PPC and SEO strategies with overall marketing goals.
Hands-on management of all day-to-day activities for search and display performance channels in collaboration with the digital agency.
Explore, recommend, and A/B test personalisation of landing pages, creative and ad copy.
Stay updated with the latest trends and best practices in PPC, SEO, and digital marketing.
Proven experience as a PPC & SEO specialist or in a similar role.
Strong understanding of PPC and SEO best practices, tools, and techniques.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Proficient with Microsoft Office and Google Workspace
