Head of Brand Marketing

5 days ago


United Kingdom Digital Silk - Growing Brands Online Full time

We are first and foremost a great team full of ambitious and proactive individuals whose goal is to become the best professionals they can be and make Digital Silk a globally renowned digital agency. We are seeking a highly-hands-on Email Marketing Director to:
Develop, implement, and update marketing campaigns
Manage and train team of email marketing specialists
Create email marketing proposal strategies and help the sales team sell email marketing campaigns
Digital Silk is built upon the principles of self-betterment, excellence, proactivity, and teamwork. Digital Silk offers competitive salaries, yearly growth opportunities AND company shares for all team members.

This is for a full-time, remote-work-at-home position as our headquarters are in the US. What we offer at Digital Silk:
~ A work culture focused on mutual success and continuous growth
~ Competitive pay and scheduled yearly raises
~ Challenging projects and opportunity to work with great team members
~ Work-from-home opportunity
~4 weeks paid time off


Implement and enforce processes that lead to higher efficiency and quality of work in the Email Marketing team.
Assist in selling and creating proposals for Email Marketing retainers.
Lead email marketing strategy and execution
Manage client email activities, including lifecycle, engagement, and promotions
Collaborate with content, marketing, and design teams to create campaign messaging and newsletters
Utilize email automation software for campaign optimization
Analyze campaign performance and suggest improvements
Establish a reporting framework for data-driven recommendations
Ensure compliance with industry policies and best practices
Support marketing campaigns with email and landing page creation

5+ years of relevant email marketing experience
~ Proven experience working in HubSpot and at least one or more marketing automation platforms (Mailchimp, Pardot, Marketo, Klaviyo)
~ Experience managing marketing automation programs and email deployments
~ Extreme attention to detail in testing and quality assurance
~ Strong written and spoken communication skills in English
~ Familiarity with updating and manipulating HTML/CSS for emails
~ Has a strong understanding of CAN-SPAM, GDPR, and CASL laws and how they tie to marketing automation best practices
~ We are a growing digital agency and are seeking to make IMMEDIATE hires.

Have an interview with Director of Email Marketing
We kindly ask for your CV and all correspondence to be in English.


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