Sales Executive

1 month ago


London, United Kingdom Dagmar Full time

A&D Sales Manager, UK
Dagmar is a fast growing, high-end Scandinavian design brand headquartered in London with a well established global customer base. We are looking for a dynamic and highly experienced A&D Sales Manager to help us meet our ambitious growth targets over the coming years. The ideal candidate will have a detailed understanding of the furniture and interiors sector in the UK, Europe and USA and a genuine passion for modern design. This is primarily an outbound field based sales role with a specific focus on the UK A&D market.

You will work closely with the Head of Sales and CEO to plan and deliver a consistently high level of new client acquisition & lead conversion. You thrive by applying proactive, outbound sales methods and work proactively to nurture relationships with new and existing A&D clients. This is an incredible opportunity to help build a brand and be part of our journey.

Work closely with the Head of Sales to design and implement our A&D sales strategy with a focus on acquiring high-value clients in our key territories of the UK and USA.
Maximise long-term revenue per account by building and nurturing close relationships with key clients
Contribute to the wider sales team's efforts to expand our wholesale dealer network in key markets by providing insights from our A&D customer base regarding trends and product feedback.
Plan and coordinate trade events at our London showroom including Lunch & Learn presentations and A&D social evenings. 
Help coordinate and manage our participation at trade shows in the UK and Europe
Prepare and present quarterly sales reports and forecasts for the management team
Maximise new business opportunities in the UK market by planning and managing showroom events and networking opportunities.
Oversee the B2B sales cycle from outreach to specification & quoting through to conversion and fulfilment.
Work closely with the Sales Support team to ensure potential problems or delays are identified early and client expectations are managed accordingly.
Maintain and update our CRM database with account details, project information and insights

Minimum 3-5 years of relevant B2B sales experience in a design-oriented industry, (furniture, lighting, interior design, fashion etc.)
Proven ability to plan and execute a sales strategy with demonstrable results
Experience and understanding of a variety of CRM systems
Strong commercial sense, industry expertise and broad business knowledge
Willingness and ability to travel to Europe and the USA as required

Quality is at the heart of everything we do from the products we design and make to the customer experience we strive to offer. Our recently refurbished offices and showroom are located in Clerkenwell in the heart of London’s architecture and design district. Hybrid working will also be considered.

~£40-45k base salary plus performance related bonus 
~ Company profit-share scheme after qualifying period


Scandinavian design has long been recognised as the perfect marriage between aesthetic beauty and functionality. We apply these same principles to the furniture that we design & produce across three distinct collections.



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