Sales Director, Retail Planning

2 weeks ago


Stanford on Soar Nottinghamshire, United Kingdom MRTC Ltd (Midlands Radiotelephone Centre Ltd) Full time

Overview : MRTC specialises in high-quality, customised radio and intercom communication solutions for the motorsport and event industries. With over 40 years of experience, the company works with numerous international race series, including Formula 1, Formula E, Le Mans, WEC, and MotoGP. Known for its bespoke communication systems, MRTC combines Kenwood, Motorola, and Clear-Com technology with in-house expertise to meet the specific needs of teams and organisers worldwide.

The onsite Sales Manager ensures cohesion and consistency within the sales team, acting as the main driver of departmental performance and standards. This role focuses on team leadership, process improvement and strategic account management, balancing oversight of a sales function with personal management of key relationships and large-scale opportunities.

Sales Delivery
Manage strategic accounts and large relationships, including major tenders and championship-level opportunities
Monitor daily and monthly sales performance KPIs across all teams, including sales value, SLA’s, and pipeline activity
Support Business Development Managers and Technical Sales team on complex, high-value opportunities
Act as the bridge between technical experts and commercial needs

Manage and develop a team of Sales Administrators, providing hands-on support as they develop with their roles
Coordinate and support Technical Sales team in managing complex specifications and cross-functional collaboration
Optimize communications across internal sales teams
Conduct regular 1:1s and annual performance reviews across the sales function
Contribute to the recruitment, onboarding, and training of new hires
Lead the modernisation of the sales process, with particular focus on CRM adoption, pipeline management, and proposal automation
Develop and Implement sales strategies, adapting them into practical daily routines across all sales channels
Standardise best practice sales processes and ensure consistent adoption across BDMs, Technical Sales, and Sales Admin teams
Provide reports on departmental performance to management, highlighting successes and development areas
Ensure knowledge-sharing between traveling BDMs and internal teams is structured and effective

Key Performance Indicators:

Individual and Team Performance Metrics:
Conversion rate across the sales funnel
Pipeline value and quality
SLA adherence (quote turnaround, response times, order processing)
Order processing accuracy
Data quality and completeness

Management & Leadership Metrics:
Team development progress (skill development, career progression, training completion)

Proven sales and sales management experience within a technical B2B environment
Experience managing diverse sales teams, including remote/field-based and office-based personnel
Strong capability in translating between technical requirements and commercial solutions
Track record of implementing sales process improvements and driving CRM/systems adoption
Excellent oral and written communication skills in English

Career progression and development opportunities.
Competitive pay.
Private healthcare.

Full Time, in house



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