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Sales/marketing manager
2 months ago
Digital Marketing Manager
Home Based
To develop the fastest and most reliable fibre network in the UK
We’re growing fast and we’re looking for people with passion, fresh ideas, and drive to join us on our journey.
Reporting to the Head of Marketing, you will revolutionise the Digital Marketing Strategy and drive our highly segmented, localised digital marketing campaigns.
Be proactive, hands-on, and take the initiative to drive the Digital Marketing Strategy for the business.
● Identify target audiences, manage and schedule personalised digital marketing campaigns on Google, Facebook and other online platforms.
● Set up and monitor digital campaigns using a ‘test and learn’ approach, making crucial amendments to optimum performance.
● Team-up with the Content Manager, define and implement the SEO strategy to optimise on keyword search.
● Conduct keyword research and competitor analysis, keeping close to the latest market trends, and up to date with the latest digital tools and platforms.
● Manage website functionality and implementation of changes, creation of new content and landing pages.
● Maximise brand awareness in key locations using geotargeting techniques, and drive traffic to our website via core digital channels (paid social, display, PPC, SEO).
● Report on digital marketing performance to identify key drivers of website traffic.
● Evaluate website performance, pinpointing where users drop off, and how they can be re-targeted.
● Experience in a hands-on Digital Marketing role.
● You will have managed geotargeted, highly segmented local advertising campaigns.
● Experience of managing website functionality and development.
● Strong analytical and reporting skills (using advanced analytic platforms including Google Analytics, Google Tag Manager, Facebook Meta, Hotjar) with an ability to create insights from the data to influence the digital strategy and plan.
● Highly competitive salary.
● 25 days holiday, plus bank holidays, Birthday off
● Private Medical Cover
● Private Dental Cover
● Employee Referral Scheme
● Company pension contribution
● Continuous development and long-term career prospects
● Home working with occasional all-expensed travel
Connect Fibre offers excellent team and business building opportunities. Connect Fibre operates a hybrid working model with main emphasis on home working with occasional visits to company office locations. Candidates must be a UK resident with citizenship or indefinite leave to remain and are required to undertake a basic DBS check.)
