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Social Media Coordinator

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Manchester, United Kingdom SWAY Hair Extensions Full time

SWAY Hair Extensions is now one of the UK’s leading salon professional brands and rated #1 on Trustpilot. A salon professional go-to brand offering 7 hair extension methods, 49 unique natural colour shades, and a Premium Haircare collection.


We are looking to recruitment a Social Media Executive to the team. You will be dedicated to implementing the brand's vision through Marketing and Social strategies, ensuring excellent customer service is delivered while working alongside a successful team.


You will be responsible for growing the company’s Luxury Hair Extension and retail presence through social channels and additional platforms. Using a collaborative approach, you will be required to create content while managing influencer partnerships and working with our Graphic Designer, Affiliate Manager, and CEO.


Responsibilities:


  • Working closely with the Marketing Team and CEO to create and execute marketing activity across brand and digital channels.
  • Managing the social media calendar including monitoring competitors and highlighting best practice.
  • Create engaging on-brand creative content for all media channels including Instagram, Titkok and our website.
  • Working closely with the creative lead and digital marketing ggency, analysing Google Analytics together and utilising information to become more competitive with our activities.
  • Assisting on photo shoots and events – directing/gathering BTS content.
  • Weekly marketing reporting.
  • Plan and develop the marketing strategy for all social channels
  • Tracking social content and identifying brand opportunities.


Experience:


  • 2+ Years’ experience in a social marketing role (Fashion/Beauty Experience preferred).
  • Educated degree level in a Marketing/Fashion discipline.
  • Experience in creating engaging video content for social media.
  • Keen interest in the female beauty/fashion industry.
  • Strong communication skills and ability to manage successful relationships with internal & external partners.
  • Strong organizational skills and fine attention to detail.