Shopper Marketing Exec
3 weeks ago
Shopper Marketing Exec - Major FMCG Food Brand
£37K-£40K plus benefits & bonus package
West of London/Flexible Working
TP432224
Exciting and challenging opportunity with this £multi-billion global food manufacturer working on a brand with a presence in markets across the world. We’re looking for a smart FMCG marketer looking to take their next step in their career.
[Hybrid working with 3 days/week office and 2 days/home]
Are you an enthusiastic marketer looking to make your mark in the FMCG sector? This is a superb opportunity to join a leading brand and help drive awareness and engagement through innovative in-store marketing campaigns, display and on-line activity.
As the Shopper Marketing Executive in a small but highly-visible team, you will support the development of best-in-class activation strategies within customer environments. Your creativity and analytical skills will play a vital role in enhancing brand visibility and influencing purchasing behaviour at the point of sale. The brand has a significant retail presence and a place in millions of kitchen cupboards across the UK.
Key Responsibilities
- Assisting in creating impactful shopper activation plans to drive engagement in-store for major grocery accounts.
- Managing smaller retailer accounts and channels, including Convenience and the Ireland business.Working with customers and delivering evaluations and reporting for each account.
- Overseeing temporary and permanent POS and display equipment to empower Field Sales teams and enhance brand presence in-store.
- Collaborating on strategic projects aimed at driving in-store activation and standout for the brand.
- Supporting the team with admin and budget management, including tracking and reporting.
- Actively participating in sales, marketing forums, trade shows, and sampling events as needed.
- Engaging with creative agencies and suppliers to ensure timely project delivery while aligning closely with key account stakeholders.
What We’re Looking For
This role presents a fantastic opportunity for someone looking to further develop their career in FMCG, with lots of potential for growth for the Shopper Marketing function and for personal career development.
- Robust shopper, customer, trade or brand marketing experience gained in a leading FMCG environment, ideally with experience in eCommerce shopper campaigns too
- Understanding of the full shopper Journey touchpoints.
- High level of attention to detail.
- Commercial savvy and a good grasp of the grocery retail environment.
- Excellent communication and project management/organisational skills.
- Strong team player with a can-do attitude and drive for achievement
- Confident and capable of operating at all levels – a good team player
- Strong problem-solving abilities, excellent communication skills, and a collaborative mindset.
- A proactive learner with the ability to build relationships and promote a shopper-first approach across the business.
If you are excited by this challenge, talk to us now. This is a super opportunity to bring your skills, experience and energies to an exciting and challenging role with excellent career development potential. Contact: Adam Tarsh at adam@tarshpartnership.co.uk
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