Lead Marketing Manager

2 months ago

Perth, United Kingdom Hancod Digital Full time
Lead MarketingManagerOverview:The LeadMarketing Manager plays a crucial role in developing andimplementing marketing strategies to meet the organizationsobjectives. They are responsible for leading a team to drive brandawareness customer acquisition and revenue growth. This positionrequires a strategic thinker with strong leadership skills and asolid understanding of the digitallandscape.KeyResponsibilities:
  • Develop and executestrategic marketing plans to achieve salestargets
  • Conduct market research and analysis toidentify trends and opportunities
  • Lead andmentor a team of marketing professionals to deliver highqualitycampaigns
  • Oversee the creation of compellingcontent for various marketingchannels
  • Collaborate with sales and productteams to align marketing strategies with businessgoals
  • Manage the marketing budget and allocateresources effectively
  • Measure and report on theperformance of marketing campaigns andstrategies
  • Identify new market segments anddevelop targeted strategies to reach them
  • Stayupdated on industry trends and best practices to driveinnovation
  • Build and maintain strongrelationships with external partners andagencies
RequiredQualifications:
  • Bachelors degree inMarketing Business or related field
  • Provenexperience in a senior marketing role with a focus on strategicplanning and team management
  • Demonstratedsuccess in developing and implementing marketing strategies thatdrive business growth
  • Strong analytical skillswith the ability to interpret data and make informeddecisions
  • Excellent leadership andcommunication skills
  • Proficiency in digitalmarketing tools and platforms
  • Sound knowledgeof market research and analysistechniques
  • Ability to manage budgets andoptimize marketing spend
  • Proven track record ofbuilding and leading highperformingteams
  • Strategic thinker with a creative andinnovative mindset
  • Ability to thrive in afastpaced and dynamic environment
  • Proactive andresultsdriven approach to marketing
  • Strongproject management skills with the ability to prioritize andmultitask effectively
  • Relevant certificationsin marketing or related fields are aplus

strategic planning,marketanalysis,team leadership,digital marketing,data analysis,budgetmanagement

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