Social Media Executive

3 months ago


Manchester, United Kingdom MAG Full time

Summary

Social Media Executive Permanent role based at Manchester Airport Flexible / hybrid working for a better work / life balance Core working pattern of business hours Monday - Friday, with ad hoc requirements to work evenings and weekends to support route launches and external events.

Why MAG?

At MAG we provide the airport facilities and travel services that people need to connect with the world. As the largest UK owned airport operator, we serve over 60 million passengers a year from Manchester, London Stansted, and East Midlands Airports. With over 270 destinations across the globe, our businesses not only bring people together but also support the prosperity of the regions in which we operate.

Sustainability is one of our core values, and it shapes everything we do. We're committed to protecting the environment and supporting our local communities. Our programmes include airport and airline decarbonisation, comprehensive education, skills and employment support and community engagement initiatives including volunteering opportunities.

At MAG, we recognise creating a first-class journey for our customers starts by creating a first-class career journey for our colleagues and we are committed to building inclusive environments in which our people can thrive. Youll also have access to some great benefits including:

Flexible and generous company pension plan with various company contribution options (up to 10%) that you can change to suit your personal needs 24 days holiday plus bank holidays Free parking Subsidised public transport Huge range of company discounts 2 volunteering days per year Free Virtual GP service, available 24 hours a day, 7 days a week Care Concierge service

The role

We are seeking a talented and creative individual to join Manchester Airport's Social Media Team. The role presents a confident individual with the unique opportunity to be the online face of the airport. Youll be joining an expanding team at an exciting time and have real input into the growth of our social media channels.

Check out our social media channels: www.instagram.com/manairportuk www.tiktok.com/@manairportuk x.com/manairport www.facebook.com/manairport www.linkedin.com/company/manchester-airport

Check out what a typical day looks like for a Social Media Executive at Manchester Airport: youtu.be/2TWozhXvGtk

Key Responsibilities

Content:

Plan, create, edit and execute content for an audience of 600k+ on Instagram, TikTok, LinkedIn, Facebook and X, that attracts attention and garners a positive response. Manage the content calendar with one other Social Media Executive to ensure a consistent schedule of content is being delivered. Understand each social media channel and its unique purpose, including best practices to optimise and tailor content to each channel and its audience. Create content in different formats, including video, image and written. Schedule content using Sprout Social. Write copy that aligns with our tone of voice and audience. Create content pro-actively that is aligned to our strategy and objectives, and re-actively by responding to trends and topical developments. Monitor how content is performing and provide insights and analysis to the Social Media Lead. Work closely with stakeholders including airlines, retailers, the Manchester Airport Transformation Programme (MANTP), marketing and more to support the delivery of their objectives.

Community Management:

Respond to customer enquiries and feedback. Maintain relationships with customers on social media to enrich social output. Engage with audiences including our community of plane spotters and airport advocates.

What will make you successful in the role?

We're looking for a person who can infuse creativity into our team and spearhead the creation of engaging, top-notch content on all our platforms. You should possess a proactive mindset, along with superb time management and organisation abilities. An enthusiastic interest in social media and a commitment to keeping up to date on industry trends and developments is also crucial.

Its also desirable for you to have the below technical skills:

Minimum 1 years social media experience. Excellent knowledge of Instagram, TikTok, LinkedIn, Facebook and X. Software skills including capturing video and editing programmes such as Canva, CapCut and Abode. Excellent copywriting and SPAG skills.
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