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Product and Business Development Senior Specialist

2 months ago


Uxbridge, United Kingdom Canon Full time

Canon EMEA is looking for a B2B Product Marketing and Business Development Senior Specialist to join our large marketing and sales department and lead and grow our strategy within the printing market, for A4 and A3 business inkjet and laser segment.

In this role you will cover:

market analysis & product positioning develop new value propositions and new business partnerships help drive sales within the B2B sector expand Canon’s reach with the development and rollout of direct / in-direct business print service offerings and business models.

You will also maintain an understanding of our technology, necessary value propositions for B2B business printing customer, sales channels & route to market, especially for Western Europe area.

What we give

With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

At Canon we have a clear vision: to be committed to creating a more inclusive and equitable culture where employees are valued and can thrive personally and professionally.

Canon also has a strong commitment to sustainability, encompassed by our Kyosei philosophy of living and working together for the common good, focused on reducing our environmental impact and creating opportunities to make positive social contribution.

Here are some of the benefits we offer at Canon to support our employee’s wellbeing:

Annual Bonus and annual pay review Hybrid working - 3 days in the office and 2 days from home.  Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase Generous Pension Scheme Private Healthcare and wider medical plan Up to 38% Discount on Canon products Flexible benefits policy Free parking on site Excellent Subsidized restaurant Costa Coffee on site too - Coffee is only £1 Discounted rates at Nuffield Health Gym Partnership with Mental Health First Aid UK with a network of mental health champions Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus Learning & Development Opportunities

You will be part of an energetic and innovative environment with more than 50 different nationalities at our state-of-the-art EMEA HQ at Stockley Park, Uxbridge.

What we ask

Market Strategy: Conduct in-depth market research to identify trends, opportunities, and competitive positioning within the inkjet & laser printer segment, especially A4 & A3 business printing area. Develop and refine value proposition and refine product roadmaps in alignment with market needs.

Product/Service Development Collaboration: Work closely with product/service development teams to provide market insights, influence product/service design, and ensure new offerings meet the evolving requirements of B2B customers.

Business Development: Prospect, identify, and cultivate strategic partnerships with B2B clients. Develop compelling value propositions to secure new business and expand Canon’s inkjet printer footprint.

Sales Enablement: Support the creation and delivery of effective sales tools, presentations, and training materials that will empower sales teams to successfully position and sell our inkjet solutions.

Relationship Management: Foster strong relationships with existing partners and clients ensuring high levels of customer satisfaction and identifying opportunities for growth.

Pricing Strategy: Collaborate with sales and finance teams to establish competitive pricing models and maximize profitability within the inkjet printer category.

Performance Monitoring: Track sales data, market trends, and key performance indicators (KPIs) to measure the success of product offerings and business development initiatives

Print Subscription Development: Collaborate with relevant stakeholders to design and implement a print subscription proposition that addresses the needs of target markets. Develop localized roll-out strategies for the markets to ensure successful market adoption and deployment,

Cross-business collaboration: Work closely with other business groups to align strategy on print across laser & inkjet.

You will need

Experience: Previous solid experience in B2B product management, sales, or business development within the technology industry. Experience in the printer or imaging sector is advantageous.

Education: Bachelor's degree in Business, Marketing, Technology, or a related field desired.

Technical Knowledge (preferred but not essential): understanding of inkjet & laser printer technology, specifications, applications, and market trends, as well as fleet management solution & relevant printer technologies.

Analytical Mindset: Exceptional ability to analyse market data, identify trends, and translate insights into actionable strategies.

Communication Skills: Outstanding written and verbal communication skills, including the ability to deliver persuasive presentations to both technical and non-technical audiences.

Negotiation Proficiency: Demonstrated ability to negotiate favourable terms and build win-win partnerships.

Self-driven: Highly motivated and proactive with the ability to work independently and manage multiple projects simultaneously.

Adaptability: Thrives in a fast-paced environment and adapts quickly to changing market conditions.