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Media & PR Manager

1 month ago


London, United Kingdom NHS Blood and Transplant Full time

Job Summary

Do you want a role where you can see a real impact from the media coverage you and the team secure? The media team may not be front-line NHS, but the work we do saves and improves patient lives.

By promoting blood, organ, stem cell and tissue donation, on a daily basis you’ll be encouraging ordinary people to do something extraordinary – to give life to others.

If you have the news sense and creativity to encourage people to sign up to the NHS Organ Donor Register and discuss organ donation with their family and friends as well as secure media coverage about blood donation to ensure patients always get the blood they need, we want to hear from you. There are lots of exciting scientific and medical developments too – so you hopefully enjoy getting to grips with new medical areas and promoting how an organisation like ours is striving to find new and even better ways to help patients.

We may be a complex organisation with around 6, employees, but if you like the challenge of developing and delivering a clear media narrative and care passionately about working effectively across different communications channels, please apply for this role.

NHS Blood and Transplant is an ambitious organisation that wants to be the best organisation of its type in the world. We’re looking for a Media and PR Manager who cares about making a difference, has a keen eye for quality and can expertly advise colleagues on reputational issues and handle the trickiest media enquiries. Your influence and skills will contribute to the organisation’s success and the lives we save and improve on a daily basis.

Note: This role offers hybrid working, requiring 2-3 days a week in one of our London-based offices or donor centres. The base location can be either the Tooting or Colindale Centre.

Main duties of the job

In this role you will be responsible for leading a media and PR team to deliver high quality, evaluated communications to recruit new donors and showcase the work of NHSBT, build our profile and protect our reputation. Your responsibilities will include:

Lead NHSBT media initiatives, including proactive strategies for national and local announcements, ethnic minority-focused media, consumer media coverage, and engagement with new channels to attract a diverse audience, alongside reactive tasks such as call handling, rebuttals, and media monitoring. Working with colleagues across the organisation to source stories and information and with colleagues across the communications mix to deliver joined up and effective communications plans. Building influential relationships with key journalists while serving as a trusted advisor to the Senior Leadership Team, Executive, and Board on media handling.  Ensuring NHSBT has the appropriate case studies, influencers, and relationships to recruit donors, particularly from ethnic minority backgrounds, supported by effective systems and databases. Leverage audience insights to utilize the right stories, channels, and spokespeople to inspire and educate our key audience. Supporting the Head of Media & PR to develop and implement NHSBT’s organisation wide media and PR strategy to support delivery of the organisation’s aims and objectives and meet the annual KPIs set in the communication strategy.

You will be required to travel and spend time away from base, which will involve working irregular hours and overnight stays when required, with prior notice

About You

Experience and Knowledge

Extensive experience in communications management, involving press and media handling and the use of social media Experience of project managing communication projects using a variety of communication techniques and channels and producing communication plans Experience in managing proactive and reactive media and PR for marketing campaigns, with a strong understanding of handling national and regional press, radio, online, and broadcast media, including acting as a spokesperson for the organization. Knowledge and experience in evaluating media and PR activity, along with a proven track record in developing communications policies and processes or improving an organization’s media and PR services. Experience of working with Information Technology using Microsoft Office packages (Word, Excel and PowerPoint)

Qualifications and Training

Master degree level qualification or equivalent professional experience in marketing/comms/media related area Relevant postgraduate degree/professional qualification or equivalent professional experience. Demonstrates commitment to own continued professional development (CPD)