Communications and Content Officer – Campaigns

4 weeks ago

Cambridge, United Kingdom Alzheimer's Research UK Full time

The Communications department at Alzheimer’s Research UK informs, inspires and engages the public about dementia and the progress being made in research. This role sits within the Campaigns & Projects team, one of several specialist teams in the wider department.

The Communications and Content Officer will play a vital role in shaping and growing strategically important communications projects that aim to build understanding of dementia and support for research.

They will be responsible for maximising the impact of Alzheimer’s Research UK’s external news content and other digital comms activity to engage existing supporters and attract new ones. They will also assist managers across the Communications department in measuring the impact of communications activities.

We’re looking for someone who’s passionate about driving the conversation on dementia forwards by creating engaging and exciting content across a range of channels.

MAIN DUTIES & RESPONSIBILITIES:

Work with the Communications Manager – Campaigns & Projects on the planning and delivery of high-profile, cross-channel campaigns that cut across the organisation. 

  • Writing engaging content across a broad range of channels, from social media posts to newsletters and reports.
  • Working closely with colleagues in the Digital and Design teams to plan and manage multi-channel campaigns, with a particular focus on paid social media activity.
  • Monitoring and reporting on campaign performance to internal teams and external stakeholders and partners.
  • Monitoring relevant media coverage to identify stories and developments that could impact upon or provide opportunities for campaigns and projects.

 

Act as a central point of contact, coordinating the department’s input into key supporter-facing communications.

  • Sourcing content and maintaining the department’s content calendar.
  • Reviewing and editing content from teams across the charity, ensuring accuracy and consistency in language and key messages.
  • Working with other teams to plan and schedule content, then evaluating its performance and reporting back to the wider Communications department. 

 

Manage and develop Alzheimer’s Research UK website’s news content, aiming to maximise engagement.

  • Working with the wider Communications department to maintain a content calendar for the website’s news section.
  • Creating and commissioning engaging digital content on a range of topics aligned with the charity’s organisational strategy.
  • Working closely with internal teams and external agencies on technical web development projects.
  • Acting as a guardian of the charity’s brand language and key messages.
  • Using data to continually develop and improve content performance and engagement rates.

WHAT WE ARE LOOKING FOR:

  • A skilled writer and editor with both meticulous attention to detail and creative flair.
  • Experience in distilling complex information into plain English.
  • An understanding of and aptitude for digital copywriting.
  • An understanding of how to adapt content for different audiences and channels.
  • An understanding of how to evaluate the performance of content using data, including knowledge of analytics tools.
  • Experience working in a communications role.
  • Experience of writing and collating compelling content across a variety of channels.
  • Excellent planning and organisation skills with the ability to prioritise and effectively manage multiple tasks and work to deadlines.
  • Ability to build and manage strong relationships with colleagues of all levels and a variety of external partners.
  • Enthusiasm for learning about and keeping up to date with developments in digital communications.
  • A hard-working team player, with ability to use initiative.

The closing date for applications is the 16th June 2024, with interviews likely to be held week commencing the 24th June 2024. We would encourage you to submit your application at the earliest opportunity as the closing date may be brought forward at any time. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

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