Group Strategist
4 weeks ago
Job Description
Group Strategist
Reporting of the Role
This reports to Group Strategy Director
Overview of job
As an expert communications planner, the core purpose of the Strategist is to educate and inspire our most important commercial partners on how to use Global’s portfolio of market leading audio, digital and outdoor assets to best effect.
3 best things about the job
With a focus on a proactive, developmental approach to key clients, the Strategist will nurture strong, collaborative relationships with senior agency and client account leaders
Will demonstrate how Global brands and platforms can be used to most effectively to meet their business, marketing and media objectives.
The Strategist also supports the broader sales team by championing a culture of insight driven, client objective-led selling and will play a role in leading the response to larger strategic, all-media briefs.
Measures of success –
In the first few months, you would have:
Established yourself as a valued member of the broader commercial team
Devised and delivered a host of compelling communication strategies to our most important commercial partners
Moved the dial on planning team engagement for national independent agencies
Responsibilities of the role
Planning Expertise: The ability to create inspirational, strategically relevant business cases for Global’s brands and platforms
Media Knowledge : Strong working knowledge of the strengths and weaknesses of all communication channels and how they work together
A “Full Service” Approach : The ability to interpret clients’ broader communication requirements and create strategies in the space where media, content and technology meet
A Growth Mindset : A deep knowledge of media and marketing planning best practice that is balanced with an appetite to innovate and explore new ground when business relevant
What you will need
The ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:
A Collaborative Style: An open, solutions orientated working style comfortable working in virtual teams
Drive: The ability to create your own agenda and the confidence and communication skills to influence and challenge media plans at the highest levels
Excellent presentations skills: The ability to build and deliver compelling presentations
Curiosity: A broader passion for culture, brands and advertising
Everyone is welcome at Global
Just like our media and entertainment platforms are for everyone, so are our workplaces. We know that we can’t possibly serve our diverse audiences without first nurturing and celebrating it in our people and that’s why we work hard to create an inclusive culture for everyone. We believe that diversity will set us apart, so no matter what you look like, where you come from or what your favourite radio station is, we want to hear from you.
We will always seek to make appropriate adjustments to the recruitment process and workplace to be fully inclusive to people with different needs and working styles. If you require us to make any reasonable adjustments for you or to disclose a condition, please email recruitment@global.com.
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