Current jobs related to Product Marketing Manager/ Cumulocity - Derby - Software AG

  • Digital Marketing Specialist

    4 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    {"h1": "Job Title: Paid Media Assistant", "h2": "Job Description", "p": "At TDMP, we are seeking a highly motivated and analytical Paid Media Assistant to join our team. As a Paid Media Assistant, you will be responsible for devising, implementing, and running PPC campaigns across client accounts in line with client goals and objectives. You will work...

  • Digital Marketing Specialist

    5 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    {"h1": "Job Title: Paid Media Assistant", "h2": "Job Description", "p": "At TDMP, we are seeking a highly motivated and analytical Paid Media Assistant to join our team. As a Paid Media Assistant, you will be responsible for devising, implementing, and running PPC campaigns across client accounts in line with client goals and objectives. You will work...

  • Digital Marketing Specialist

    4 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    About TDMPTDMP is a strategy-led digital growth agency specializing in acquiring more profitable customers for our clients. We work across various business sectors, increasing online visibility, growing traffic, and delivering increased quality lead volumes and sales.We prioritize employee wellbeing and have a relaxed culture focusing on the quality of work...

  • Digital Marketing Specialist

    4 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    About TDMPTDMP is a strategy-led digital growth agency specializing in acquiring more profitable customers for our clients. We work across various business sectors, increasing online visibility, growing traffic, and delivering increased quality lead volumes and sales.We prioritize employee wellbeing and have a relaxed culture focusing on the quality of work...

  • Marketing Manager

    2 months ago

    Derby, United Kingdom Recruit Mint Ltd Full time

    Marketing Manager Are you ready to make a significant impact in a rapidly growing company? We are seeking a dynamic and innovative Marketing Manager to join our client's team and lead their strategic marketing efforts during this exciting period of expansion. If you're passionate about driving demand, shaping brand strategies, and working in a...

  • Marketing Manager

    1 month ago

    Derby, United Kingdom Recruit Mint Ltd Full time

    Marketing ManagerAre you ready to make a significant impact in a rapidly growing company?We are seeking a dynamic and innovative Marketing Manager to join our client's team and lead their strategic marketing efforts during this exciting period of expansion.If you're passionate about driving demand, shaping brand strategies, and working in a collaborative...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving business growth through effective PPC campaigns.About the RoleWe are looking for a highly motivated and analytical individual with a passion for...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving business growth through effective PPC campaigns.About the RoleWe are looking for a highly motivated and analytical individual with a passion for...

  • Marketing Manager

    2 months ago

    Derby, United Kingdom Hilton Foods Full time

    Role: Marketing Manager Salary: CompetitiveLocation: Derby, hybrid At Fairfax Meadow, where excellence is celebrated as the Catering Butcher of the Year 2023, we're on the lookout for a Marketing Manager to join our team at the Derby Head Office.This exciting role will also take responsibility for our brand development at Hilton Foods across our...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving our clients' online success.About the RoleWe are looking for a highly motivated and analytical individual to assist our PPC Manager in creating,...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving our clients' online success.About the RoleWe are looking for a highly motivated and analytical individual to assist our PPC Manager in creating,...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    PPC Assistant Job OpportunityThis is an exciting role for a University graduate looking to join a Digital Marketing Agency and develop digital marketing skills in PPC. As a PPC Assistant, you will work closely with the PPC Manager to learn how to create, manage, and optimise PPC campaigns. You will also support the wider team in other digital areas.Key...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    PPC Assistant Job OpportunityThis is an exciting role for a University graduate looking to join a Digital Marketing Agency and develop digital marketing skills in PPC. As a PPC Assistant, you will work closely with the PPC Manager to learn how to create, manage, and optimise PPC campaigns. You will also support the wider team in other digital areas.Key...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving business growth through effective PPC campaigns.About the RoleThis is an excellent opportunity to learn and develop your digital marketing skills in...

  • Digital Marketing Specialist

    7 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Unlock Your Digital Marketing PotentialTDMP - Digital Marketing Agency is seeking a talented PPC Assistant to join our team. As a key member of our digital marketing team, you will play a crucial role in driving business growth through effective PPC campaigns.About the RoleThis is an excellent opportunity to learn and develop your digital marketing skills in...

  • Digital Marketing Specialist

    3 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Job Title: Media AssistantTDMP, a strategy-led digital growth agency, is seeking a talented Media Assistant to join our team. As a Media Assistant, you will play a crucial role in supporting our digital marketing efforts and contributing to the growth of our clients' online presence.About the Role:We are looking for a highly motivated and detail-oriented...

  • Digital Marketing Specialist

    2 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Job Title: Media AssistantTDMP, a strategy-led digital growth agency, is seeking a talented Media Assistant to join our team. As a Media Assistant, you will play a crucial role in supporting our digital marketing efforts and contributing to the growth of our clients' online presence.About the Role:We are looking for a highly motivated and detail-oriented...

  • Digital Marketing Specialist

    2 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Job DescriptionPPC Assistant RoleTDMP, a strategy-led digital growth agency, is seeking a talented PPC Assistant to join our team. As a PPC Assistant, you will play a crucial role in creating, managing, and optimizing PPC campaigns for our clients.About the RoleThis is an excellent opportunity for a University graduate or someone with marketing-related...

  • Digital Marketing Specialist

    2 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    Job DescriptionPPC Assistant RoleTDMP, a strategy-led digital growth agency, is seeking a talented PPC Assistant to join our team. As a PPC Assistant, you will play a crucial role in creating, managing, and optimizing PPC campaigns for our clients.About the RoleThis is an excellent opportunity for a University graduate or someone with marketing-related...

  • Digital Marketing Specialist

    4 days ago

    Derby, Derby, United Kingdom TDMP - Digital Marketing Agency Full time

    PPC Assistant Job OpportunityThis is an excellent chance to develop digital marketing skills in PPC and join a strategy-led, digital growth agency. As a PPC Assistant, you will work closely with the PPC Manager to learn and create, manage, and optimise PPC campaigns. You will also support the wider team in other digital areas.Key Responsibilities:Assist in...

Product Marketing Manager/ Cumulocity

3 months ago

Derby, United Kingdom Software AG Full time

Software AG simplifies the connected world. Founded in 1969 it helps deliver the experiences that employees, partners and customers now expect. Its technology creates the digital backbone that integrates applications, devices, data and clouds; empowers streamlined processes; and connects “things” like sensors, devices and machines. It helps 10,000+ organizations to become a truly connected enterprise and make smarter decisions, faster.

Our story goes beyond technology.  We put people first – employees, customers, and partners.  We build strong teams and cultivate relationships that last.  We provide incomparable products, solutions, services, and technical excellence for our customers.  We are a team of over 5,000 colleagues across 70+ countries who value inclusion, integrity, and innovation.  Our size means everyone has an impact and every voice is valued.  We are big enough to compete and small enough to care. 

Be you, join us. 

We are currently seeking a Product Marketing Manager to lead the market introduction and perception of our Cumulocity IoT product. This role is crucial in driving our mission to establish market leadership and boost competitive differentiation. As the Product Marketing Manager, you will be the voice of the customer, the architect of our messaging, and the catalyst for sales and adoption.

As Product Marketing Manager, you will contribute to all aspects of product marketing related to our Cumulocity IoT product. Your efforts will include driving key messaging and competitive differentiation to shape market perception, establish market leadership and help increase win rates against key competitors. You will work closely with the product management team to leverage product investments in a deliberate way, along with collaborating with the GTM organization to facilitate new business in key segments as well as to support up-sell opportunities. 

Essential Functions

  • Product Marketing Strategy & Execution – Leverage product & market insight to develop messaging frameworks and value propositions for the key capabilities and benefits of our product, differentiated by audience such as prospects, customers, analysts, partners as well as persona types. Collaborate with the product & GTM teams to create content (whitepapers, webinars, blogs, etc.) and align with marketing on the proper mix of assets to promote our product and shape market perception. 

  • Customer Marketing – Engage with current customers to understand their business challenges, their use-cases, their personas, as well as their buying group and content/channels they used when choosing for our product. Support in writing compelling customer reference stories to highlight successes and build credibility. 

  • GTM Strategy – Contribute to go-to-market strategy by developing ideal customer profiles, building personas, defining use cases, and mapping the customer journey to ensure that our product reaches the right audience effectively and efficiently. 

  • Sales Enablement - Collaborate with cross-functional teams to develop sales playbooks, training materials, product brochures, objection handling scripts, and ROI/TCO models to help accelerate the on-boarding of new reps and improve sales productivity. 

  • Competitive and Market Intelligence - Monitor product releases, partnerships, acquisitions, news, and customer wins from key competitors. Aid in the development of competitive battle cards and win themes against key vendors. Understand themes in the industry, customer challenges.  

  • Analyst Engagement - Support analyst relations activities (such as Gartner Magic Quadrant reports, Forrester Wave reports, and analyst briefings), working closely with colleagues in Product and Analyst Relations team.  

  • External Supplier Management: Work with and manage a range of external marketing suppliers, including copywriters, creative agencies, and media partners. 

Minimum Requirements

  • 5+ years of experience in product marketing role at enterprise technology/software company  

  • Subject Matter Expertise in IoT & Analytics technologies and markets 

  • Deep customer curiosity with strong active listening 

  • Ability to collaborate with a diverse set of stakeholders and bring them to consensus 

  • Strong messaging and storytelling skills with the ability to translate technical concepts to a wide audience using real world examples, visuals, and analogies 

  • Experience in technical content creation and technical writing 

  • Ability to create documents and presentation materials for sales and other internal teams 

  • Excellent verbal and written communication 

  • Well-organized with effective time and activity management skills, goal-oriented 

What’s in it for you?

  • Earn competitive total compensation and receive comprehensive country-specific medical and other benefits.

  • Enjoy time and location flexibility with our Hybrid Working Model, which allows a remote workshare of up to 60%.  Work anywhere in your country or abroad for up to 10 days per year.

  • Set yourself up for success in your new role by upgrading your home office space using your one-time hybrid work payment.

  • Lean on the Employee Assistance Program for support during some of life’s most common but difficult challenges.