Digital Strategist

4 days ago

Brighton, United Kingdom Man Bites Dog Full time

Join the Award-Winning Team at Man Bites Dog

Are you a dynamic and innovative leader ready to revolutionise digital marketing for global B2B brands? If you thrive in a fast-paced environment, excel at turning data into actionable insights, and are passionate about creating campaigns that captivate and convert, we want to hear from you

Man Bites Dog is seeking a talented Digital Strategist to craft and execute high-impact digital strategies that drive lead generation and sales from our award-winning thought leadership campaigns for our global B2B clients. You'll optimise campaigns, identify growth opportunities, participate in pitches, and stay ahead of industry trends.


About Us:

Man Bites Dog is an award-winning global B2B thought leadership and strategic marketing consultancy working with some of the world’s most exciting companies, including global leaders in technology, professional and financial services and engineering sectors. From sustainability and energy transition to AI and the future of work, our campaigns focus on some of today’s biggest issues and apply fresh thinking to fascinating subjects in order to deliver brand and sales impact for our clients.

 

Role Overview:

As Man Bites Dog’s Digital Strategist, you are responsible for consulting with large global B2B brands across multiple sectors to develop and execute effective digital strategies to drive lead generation, support account-based marketing and sales.  Applying your experience in B2B marketing and content marketing and your creative and innovative approach, you will develop “brand to sales” strategies for the award-winning thought leadership campaigns that we create for our clients, focusing on the C-suite, ensuring they have maximum impact.

 

Responsibilities:

  • Responsible for development and delivery of effective, high-impact digital strategies for thought leadership campaigns and ongoing content and PR programmes, reporting to client directors. Ensure each digital campaign is focused on lead generation / sales conversion and is monitored and measured effectively, working closely with the client to develop agreed metrics and KPIs and to optimise for client and award success.
  • Develop and execute effective account based marketing strategies harnessing personalised content for maximum impact.
  • Support and actively contribute to Man Bites Dog new business development with digital activation and strategy case studies, credentials and prospect outreach.
  • Main contact for your clients on a daily basis for digital strategy and execution activities to include account based marketing, paid, earned, shared and owned media.
  • Effective commercial management of digital strategy programmes in line with processes, with particular focus on timely delivery and appropriate service levels.
  • Develop and maintain positive and profitable relationships with suppliers on your client accounts.
  • Identify opportunities for organic growth across accounts, proactively cross-sell, problem solve and deepen and widen connections within client companies.

 

Requirements

Essential:

  • Extensive experience in a consultancy / agency providing client consultancy and campaign execution
  • Over 5 years experience in Digital Strategy and B2B Marketing
  • Content marketing expert with a passion for effective digital storytelling and engagement
  • Hands-on experience in lead generation
  • Experienced in managing high-profile, large client accounts
  • Self-starter with strong leadership abilities
  • Skilled in account based marketing techniques
  • Proficient in measuring and analysing success and implementing continuous improvement

 

Desirable:

  • Marketing qualification
  • Experience working on global digital campaigns
  • Experience targeting corporate C-suite audiences
  • Experience activating thought leadership campaigns

Benefits

Some of our great company benefits include healthcare, Wellness Wednesday, early finish on a Friday, an individual training budget and a lively social calendar that includes our annual European weekender

Why Join Us?

  • Collaborate with exciting clients and an award-winning team of industry leaders, on innovative campaigns that are dedicated to making a positive impact on the world.
  • Be part of a collegiate culture, recently named ‘Specialist B2B Agency of the Year’ at the B2B Marketing Awards in recognition of our team engagement and commitment to creating the best working environment.
  • Access unparalleled opportunities for professional growth, as we prioritise continuous learning and believe our people’s personal development is fundamental to our mission.
  • Man Bites Dog is an equal opportunities employer. We believe that employing a diverse workforce is central to our success and our DEI&B group is continually looking at ways we can encourage every employee to express and belief in themselves.

Join our creative, collaborative team at Man Bites Dog and become a key player in driving our business forward and helping to transform B2B marketing for some of the world’s most exciting companies. If you thrive on innovation and are hungry to make a difference, apply today

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