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Senior Reporting Analyst
3 months ago
About the team The Senior Reporting Analyst role sits within the Customer Insight and Analysis team, a team of data and digital analysts, data scientists and researchers. We work across BHF to ensure the organisation’s strategy is led by high quality, timely intelligence, and our colleagues can access high quality insight to support decision-making, drive growth and improve our products and services. About you
You'll be responsible for the development of customer and activity reporting that supports both tactical and strategic decision-making across the division and helps deliver a better customer experience. The reporting duties will require data extraction from source systems (e.g. CRM), data preparation and transformation, building the reporting data layers and the data visualisation reports.
You'll also work with colleagues to identify and agree their data insight requirements in support of their decision-making and planning, agreeing deadlines and deliverables. Support the delivery of marketing effectiveness projects such as econometrics and attribution. Support the creation, application, rescore and continual review of data models, such as propensity models, to enhance targeting.
To be successful in this role you'll have the following skills and experience: Substantial experience of creating reports using data visualisation software, especially PowerBI Experience of data engineering to support reporting (ideally using Data Factory, Synapse and PowerBI) Experience of building reporting data layers in PowerBI Experience of data analysis packages such as R, SPSS or equivalent MS SQL, Azure and Synapse (Azure SQL Data Warehouse) Ability to generate complex information for strategy review and interpret results appropriately. Creating and managing business intelligence reports and dashboards supporting marketing activities, for example, campaign reports, KPIs, supporter profiles etc. Creating the data structures and ETL to support reporting ideally in an Azure environment Demonstrable experience in Direct Marketing, Digital Marketing or Fundraising Environment Experience of building propensity models and applying them using different data sources Experience of using a complex CRM system Experience of creating digital reports such as using Google Analytics and BigQuery. Working arrangementsPlease note that this is a fixed-term contract for 18 months.
This is a blended role, where your work will be dual located between your home and our London office.
At BHF we believe in the power of being together, so our colleagues on blended contracts can expect to spend some time in their office, at least one day each week, on average. The use of our office spaces is driven in part by your role and the activities you need to do. This may vary from time to time, so you will need to work in a flexible way to unlock your best work for our cause.
Need more help balancing your work and home life? Talk to us about what flexibility is available at the application or interview stage.
Interview process Interviews will be held over Microsoft Teams.How to apply It’s quick and easy to apply for a role at the BHF. Just click on the apply button below. All you’ll need is an up-to-date CV and a supporting statement, outlining your interest in the role and how you meet the role’s criteria.
As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, the BHF will use anonymous CV software as part of the application journey.
Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert early.
