Creative Strategist

2 months ago

Aberdeen, United Kingdom Foxelli Group Full time

Are you looking for a dynamic environment that fosters your ambition while providing total flexibility? Experience the best of both worlds: the opportunity to excel in a thriving company and the freedom to drive your own success.

With over 10 years of experience, we have become a major force in the e-commerce landscape. Our business model is direct-to-consumer (D2C).  Last year alone, our revenue surged to 20 million USD, growing by almost 30%.  The key behind our success? Our commitment to continuous improvement, forward-looking mindset, and complete autonomy.

We’re building something that will outlast us – and we’re on the hunt for someone to share that mission with.

Job description:

We seek a driven and detail-oriented Creative Strategist to join our Ads Department

As a member of our video editing team, your role goes beyond assembling images; you'll become a storyteller, continuously delving into consumer psychology and the latest marketing techniques and establishing profound connections with our audience.

With more than five established brands in the US market, we get to work in a multitude of niches. Plus, we don't rely on a cookie-cutter approach. Instead, we tailor our strategies to each brand, ensuring our advertising stands out in a crowded marketplace.

How you’ll spend your day:

  • One of your key tasks is to create comprehensive strategies and briefs for video editors. These documents outline the goals, target audience, key messaging, and creative direction for each ad campaign.

  • You leverage your understanding of consumer behavior and effective marketing tactics to design strategies that resonate with the target audience.

  • You collaborate closely with internal content creators and user-generated content (UGC) contributors to gather assets and ideas for ad campaigns.

  • Throughout the day, you continually monitor the performance of ongoing ad campaigns. You rely on data-driven insights to make necessary adjustments and improvements.

  • Creativity is at the core of your role. You continuously brainstorm and pitch new ideas to the Ads Department, aiming to keep the content fresh and engaging.

  • You provide support and guidance to your team of video editors, helping them overcome challenges and achieve their goals.
    Regular check-ins and feedback sessions are part of your daily routine to ensure the team's growth and development.




What you’ll bring to the table:

  • Professional English skills (both written and verbal)

  • A deep understanding of consumer behavior, effective marketing tactics, and social media advertising trends is crucial.

  • Prior experience in a leadership or supervisory role, managing a team of video editors or creatives.

  • A strong portfolio showcasing successful video ad campaigns and creative projects

  • 3+ years of experience creating and editing social media video ads (Facebook, Instagram, TikTok, Youtube) in a fast-growing working environment.

  • Interest in Marketing, Sales, and/or social media, with a desirable knack for E-commerce.

  • A passion for growth, achieving goals, and constant improvement.

This might not be for you if:

  • You always need to be told what to do and how to do it. As a fully remote company, we value people who can take initiative, think strategically, and work independently.

  • You shy away from taking responsibility. Enjoying complete schedule freedom requires a sense of accountability and ownership.

  • You don't strive for excellence. Our daily mission involves pushing ourselves to new heights and continuously seeking improvement and growth.

What’s in it for you:

  • I am in control: discover the true meaning of total flexibility in a 100% remote company where you have the freedom to set your own work schedule. We use Hubstaff to seamlessly track hours, ensuring transparency and fairness for everyone on the team.

  • I am making a difference: we're not the kind of company where you come in and remain a small, invisible part of the system. Your decisions can have a significant impact on the experiences of hundreds of thousands of our customers.

  • I am constantly growing: upgrade your skills by accessing learning budgets and resources, and engaging with experts from different fields in our collaborative, flat structure.

  • I am strong: to us, a healthy body really equals a healthy mind. That's why we take care of your fitness needs, whether it's covering your yoga classes, gym membership, rock climbing, or any other workouts you enjoy.

  • I am authentic: we don’t subscribe to old-fashioned corporate etiquette. Be part of a relaxed work environment where talent, commitment, and ownership are the primary requirements for success.

  • I am well-rested: take a much-needed break with flexible time off, generous parental leave, and a paid vacation system that increases based on your company years. Plus, enjoy the national holidays specific to your country.

  • I leverage AI: Utilize cutting-edge AI tools and technologies to enhance your work and drive impactful results.


Salary: 1800 - 2800 EUR after taxes + commissions based on ad performance. 

Keep in mind that we are open to discussing a different salary based on your skills and competencies.

Please note that this role requires a self-employment certificate.

Ready to join the crew?

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