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Content Marketing Specialist

2 months ago

Cambridge, United Kingdom FACT-Finder Holding GmbH Full time
Introduction

As an English content marketing specialist at FactFinder, your primary role is to create compelling, brand-aligned content that educates and attracts our ideal customer profile (ICP) across Europe, but especially in the UK and Nordics. Collaborating proactively with the marketing team, you’re instrumental in propelling projects forward to reach our goals of lead generation, brand awareness and engagement.

Your mission

  • Develop and execute a comprehensive content marketing strategy aligned with our product, ICP and marketing and business goals
  • Craft engaging, on-brand long and short-form content across our website, blog, presentations, brochures, and other marketing collateral that resonates with our Ideal Customer Profile (ICP) and showcases our product capabilities
  • Innovate and implement creative strategies to drive lead generation through compelling copy
  • Collaborate closely with our German content marketing specialist to ensure seamless and efficient content production in both EN and DE
  • Work with our UK and Nordic regional leads to tailor content to our ICP in these regions
  • Coordinate diverse content projects (anything from video to copy) across departments, including product, sales and partnership teams. 
  • Co-create content, such as case studies, with clients and key partners 
  • Support both organic and paid social campaigns with relevant and engaging content
  • Employ SEO best practices, monitor performance metrics, and optimize content for improved rankings
  • Translate and edit content as needed
Your profile

  • Excellent communication and copywriting skills
  • Strong project and time management
  • Degree in marketing, eCommerce, journalism, or a related field
  • 2+ years of professional experience in content creation or a similar role
  • Experience and interest in the eCommerce sector
  • Ability to manage multiple tasks and meet deadlines in a fast-paced environment
  • Impeccable attention to detail and proofreading skills
  • Proficiency in MS-Office, Wordpress and Google Analytics
  • Native-level English required; knowledge of German and/or Swedish is a plus
THE JOY OF WORKING WITH US

  • Scale-up company with a market-leading product
  • Open culture with diverse international teams
  • Flexible working hours 
  • State-of-the-art equipment
  • Personal development support, e.g. access to the learning platform Udemy
  • Regular feedback rounds 
Job Location

Cambridge, Stockholm, Berlin, Munich

About us

FactFinder is the European leader in eCommerce product discovery and search. Using authentic intelligence, the unique combination of artificial and human intelligence, FactFinder understands every shopper’s intent from the first click – increasing conversions and boosting revenues by over 30%.

For over two decades, FactFinder has been trusted to support billions of search queries a year, for thousands of B2B and B2C brands including Intersport, White Stuff, OBI, Stihl, and MyTheresa. FactFinder is headquartered in Germany, with offices in Berlin, London and Stockholm. Visit www.fact-finder.com for more information.