Digital Marketing Manager

3 weeks ago

London, United Kingdom Varonis Full time

Description

Digital Marketing Manager (EMEA) Varonis is seeking a Digital Marketing Manager to develop, implement, track, and optimize our digital marketing efforts across all digital channels in EMEA. Reporting to the Director of Digital Marketing, you’ll be working closely with our EMEA marketing team to support all digital campaigns. The ideal candidate will be a strategic thinker with a proven track record of driving results in a B2B SaaS environment. This role requires a combination of analytical prowess and creative thinking to drive growth and maximize results across all digital channels. This role is fully remote and may require some travel. Responsibilities: Plan and execute all digital marketing initiatives in EMEA, including email marketing, webinars, website management, SEO/SEM, and lead generation. Working closely with the EMEA Demand Generation Manager, develop and implement integrated digital marketing strategies that align with business objectives. Working alongside our Content Marketing team, manage and oversee the production of regionalized content, collaborating with subject matter experts and designers. Execute and analyze digital marketing campaigns to enhance campaign and business results. Own and maintain regional Varonis websites and landing pages. Measure and report performance of all digital marketing efforts and assess against goals. Plan, execute, and measure experiments and conversion tests. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Collaborate with agencies and other vendor partners. The ideal candidate will have: 5 year of marketing experience with 2-3 years of experience in digital marketing Tools: HubSpot, Google Analytics, Smartling, Salesforce Ability to think strategically and execute independently. Ability to self-start and create new processes and content types. Fluency in French, German, or Spanish is a bonus.

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