Programmatic Analyst

1 month ago


London, United Kingdom GRV Media Limited Full time

GRV Media is a high-growth, multi-platform new media company with a successful 21-year track record and a team of 120 staff and content providers. In Q4, our own and partner sites attracted 110 million users across 70 web properties, generating 370 million page views.

As a result of continued growth, we are looking for a highly organised and tech savvy person to join our team. The Programmatic Analyst will focus on supporting all programmatic and direct campaign operations, reporting and implementation of new clients across GRV Media’s portfolio of digital brands.

Programmatic duties:

  • Create, manage and optimise direct and programmatic direct sold campaigns ensure they deliver to client KPI
  • Day to day reporting of campaign delivery and programmatic revenues
  • Creation of ad placements and mapping of programmatic adstack across all SSP platforms
  • Help review our portfolio of sites and support our team with onboarding new clients
  • Performance review and analysis of each partner within our ad stack and liaise with partners on improving the performance
  • Testing and QA of new sites and tech releases
  • Documentation of best practices and how to
  • General operational support to the programmatic team

Reporting duties in ad hoc support to the reporting team:

  • Create, maintain and provide platform activity insights to editors and senior managers ensuring that content is performing
  • Overlay revenue data onto platform insights to inform and improve KPI outcomes
  • Daily article reports consisting of Site, SmartNews and MSN Page Views
  • Performance Reports across all articles on all sites, including Ads per Page
  • Monthly PV report using GA4 and Google Sheets extensions


Requirements

Candidate Requirements:

  • Self-driven, results-oriented, solutions focused
  • Strong Analytical thinking and ability to analyse and interpret data
  • Understanding of programmatic technology and platforms
  • Proven collaborative skills, working with wider teams
  • 6 months Programmatic or data reporting experience
  • Excellent communication, interpersonal and team working skills


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