Assistant Brand Manager, Sleek

1 month ago

Nottingham, United Kingdom Liz Earle Beauty Co. Full time
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Closing Date: 22nd May

Location: Nottingham

Contract: Permanent, Full-Time

Recruitment Partner: Frankie McCallister-Lyas

Overview

As Assistant Brand Manager for Sleek, you’ll be a key part of our UK Marketing team, and the brand, social and content lead.

Reporting to the Brand Manager, you'll be accountable for ensuring that we deliver a best-in-class launch where our brand shows up at its best in the market, creating seamless activation across retailers and the UK market, both online and offline.

Working with our cross functional teams and retailers to ensure that they understand our brands, to deliver improved brand health and awareness, against our UK targets.

Key responsibilities:

• Building strong social and content activation plans that are integrated with the wider brand plans.

• Support in the development of local market annual plans and organic social plans, including campaign planning, retailer execution, always on marketing and brand support to deliver brand and customer targets.

• Set the social strategy for the brand across a multi-platform approach - growing current platforms and launching new platforms that are right for our brand and customers

• Lead the local production of content requirements for the UK market always seeking out new formats, trends and production to enhance our content delivery

• Localise global creative and content to allow for market relevant creative and messaging

• Identify and deliver local market insights to inform all plans, develop and continuously learn

• Work with our local media agencies to deliver new product launches, brand campaigns and always on strategy

• Support in working within our matrix organisation to deliver fully aligned and powerful activation plans building great relationships internally and externally

• Work with our retail partners to integrate all campaigns and brand priorities to show up seamlessly across the market.

• Partners with PR to support integration of local activity across assigned brand projects

• Working in partnership with our customer centre to ensure all feedback is heard, actioned and responded too in accordance to the brand guidelines

• Local measurement and evaluation of all activity across paid media, loyalty and organic social.

• Budget and agency management


What you’ll need to have:

• Strong communication skills and ability to work in a highly matrixed organization
• Excellent relationship management across network of brands, teams, stakeholders (internal and external), and agency partners
• Tenacious and resilient
• Proven ability to develop thorough understanding of customer and consumer behaviour and trends
• Strong interpersonal skills with the confidence to influence and lead multiple senior stakeholders
• Proven experience within retail and marketing.
• Commercial Acumen, to ensure an understanding of retail partners’ businesses
• Passion for creative content and understanding of social trends

It'd be great if you also have:

• A strong passion and experience in social and content management including Lo-fi content production and working with content creators
• Experience of content production and scheduling across digital and social channels
• Experience in brand and product launches using the full marketing mix including paid, owned, earned

Who we are

No7 Beauty Company is made up of five iconic brands - No7, Liz Earle, Soap & Glory, Botanics and Sleek MakeUP. We believe in creating the best in beauty for everyone - we’re innovators with a passion for challenging perceptions with ground-breaking products, proven results and positive impact. We have built a reputation on scientific innovation, whilst being environmentally sustainable and socially responsible. We are an equal opportunity employer, empowering our team members to be their authentic selves as we share a culture where diversity, equity and inclusion are at the centre of everything we do.

Our benefits

Retirement Savings Plan Enhanced maternity/paternity/adoption leave pay Discretionary annual bonus Generous discount on our own brands and partner businesses Flexible benefits schemeincluding holiday buying, discounted gym membership, life assurance, activity passes and much more.

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