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Senior Marketing Manager

2 months ago

Leeds UK, West Yorkshire, United Kingdom D&A Cosmetics Full time

We are recruiting for a Senior Marketing Manager to join our global cosmetics brand, with offices based in Leeds, UK. Competitive salary dependant on experience


The Brand ⚡️

Plump It is a social media-driven ecommerce cosmetics brand, providing viral beauty products that are alternatives to cosmetic procedures. Our recent exciting retail partnerships include Superdrug, Debenhams, Pretty Little Thing and Urban Outfitters. We believe that real beauty can be achieved without the need for needles, knives, and other invasive procedures. Our transformative formulas are created for all skin types, with active ingredients backed by science. None of our products contain parabens, sulphates, we have never tested on animals, and our brand has an official partnership with Earthly.


The Role ⚡️

The structure of the growing team means you'll be responsible for managing the day-to-day marketing team of 2 direct reports - an Influencer Marketing Manager and Social Media Manager, plus a dotted line from the Graphic Designer. This role reports into the Head of Marketing. This is a varied role primarily involving performance media management, focussing on Meta and TikTok paid social campaigns, Klaviyo email marketing, general marketing and implementing new initiatives to drive growth across our ecommerce business. Any experience in cosmetics would be a huge plus.

We are looking for a self-motivated, confident Senior Marketing Manager, ideally with experience of managing a small team, with a passion for cosmetics.


Key Responsibilities ⚡️

● Performance media expert - with experience of managing large Meta and TikTok campaigns and budgets. Other platforms are a plus.

● Running the marketing aspects of the Amazon account, in collaboration with the Operations Manager. This will include running paid search ads, updating listings, ensuring reviews strategy is delivering, running campaigns and offers, ensuring brand pages are up to date.

● Setting the yearly marketing calendar with the Head of Marketing - including campaigns, offers, NPD, gift promotions, seasonal campaigns, influencer campaigns.

● Managing the Social Media Manager and the Influencer Marketing Manager’s day-to-day and ensuring KPIs are achieved and tasks delivered at a high standard and in a timely manner.

● Creating and managing the email marketing strategy and implementation of flow and campaign emails, plus SMS.

● Contribute towards the monthly social media plan, including bringing new ideas and initiatives that will increase our brand awareness, engagement and ultimately ecommerce sales.

● Copywriting for online and offline marketing materials.

● Assist with new product and new brand launches, from ideation, research, trend and competitor analysis.

● PR, beauty award entries and outreach to bloggers and publications to increase our SEO rankings and presence in traditional media.

● Monthly reporting on marketing activities.

● Other ad hoc marketing tasks as required.


We’re looking for ⚡️

● Management experience.

● Paid social experience.

● Email marketing experience, ideally in Klaviyo.

● Someone with a keen interest in beauty and cosmetics.

● A team player who thrives on working in a small, dynamic department.

● Organised, driven individual who can motivate others.

● Experience in using Shopify is ideal.

● Ability to work flexibly to changing priorities.


Benefits ⚡️

● Employee Assistance program - 24/7 free access

● Free cosmetics

● Supportive team

● On-site free parking

● Company away days

● Casual dress

● Flexible working/hybrid for discussion

● Company pension

● Competitive salary DOE


Schedule ⚡️

● Monday to Friday, 9-5pm


One last thing ☺️

We know that imposter syndrome can get in the way of meeting amazing candidates, so please don’t hesitate to apply even if you don’t tick everything on the list — we’d love to hear from you