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Marketing Manager
4 months ago
Overview
A great opportunity has come up in the Richmond area for an experienced Marketing Manager to develop and implement marketing strategy for a growing international software distribution and training consultancy. This is a varied, busy and exciting role, with a particular focus on campaign management and social strategy.
Responsibilities
- Organising and implementing conferences and marketing events
- Using email campaigns, SEO, PPC, social channels and partnerships to promote solutions
- Developing the business’ content strategy using Magento and collaborating with team and partners to deliver results
- Analysing website and campaign performance on an ongoing basis, translating data into recommendations and plans
- Coordinating with Regional Sales Managers to best meet their goals and targets
- Partnering with strategic contacts and organisations in each region, sponsoring core events
- Identifying opportunities for improvement with tools such as Google Analytics
- Manage ongoing website development – creating briefs with senior partners and project managing external resources
Requirements
- Proven Marketing Campaign experience, within a fast-paced SME or agency environment
- Experience of managing websites, ideally using WordPress
- Accurate analytical skills and ability to summarise data and information clearly
- Any experience using Pardot and with funnel marketing would be ideal
- Excellent communication and organisation skills with the ability to multitask
- Happy to work in an on-site collaborative team environment