Digital Marketing Executive

2 weeks ago


London UK, UK, United Kingdom Prime Phenix Full time

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Responsibilities

  • Identify target audiences, objectives and desired outcomes of marketing campaign
  • Research and develop marketing strategy, and evaluate success strategy
  • Develop content of marketing campaigns, plan, post and monitor ongoing company presence on social media (Instagram, Facebook, LinkedIn, X etc)
  • Launch online adverts through Google Adwords, etc to drive inbound leads through direct marketing campaigns.
  • Stay up-to-date on current marketing trends
  • Prepare blogs, online newsletters, promotional emails and organise their distribution through various channels.
  • Promote partnerships with media agencies when required


Qualifications

  • Proven experience as Digital Marketing Executive or similar role
  • 2 - 3 years of relevant experience with B2C social media, Google Adwords, Facebook Ads, email campaigns and SEO/SEM
  • Strong analytical, communication, time-management and creativity skills
  • Experience with web analytics tools
  • Skills and experience in creative content writing
  • Strong ability to focus on customer/market and take initiative Experience with social media


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