Paid Social Account Manager
3 weeks ago
We are seeking a results-driven Paid Social Account Manager who excels in a fast-paced, performance-oriented environment. The ideal candidate will be responsible for creating, managing, and optimising paid social media campaigns across multiple platforms to enhance engagement and brand awareness through targeted global corporate communications. This role is crucial in maintaining the high standards of work our clients expect and rely on.
About us
Ruder Finn London is a full-service communications consultancy, working in the UK and internationally with leading businesses and industry associations within the healthcare, technology and life sciences sectors. We specialise in communicating innovation and change in ways which people embrace. Our work reaches people through brand communications, advocacy, corporate storytelling, employee engagement, brand strategy, paid media and all the spaces in between.
About you
You have energy, enthusiasm and excel in overseeing multiple campaigns for global clients.
You have the ability to work both independently and as part of a team, managing multiple paid campaigns simultaneously.
You have high attention to detail, excellent organisational skills and strong commitment to meeting deadlines.
Skills and experience requirements
- Paid campaign activation: Demonstrated 3-5 years of experience in managing paid campaigns on social media platforms, particularly LinkedIn, Meta, and X (formerly Twitter).
- Platform expertise: In-depth knowledge of Meta Business Suite, LinkedIn Campaign Manager, and X Ads Manager.
- Audience segmentation: Proven ability to create targeted audience segments and optimise targeting parameters for social media activations, based on client briefs and content strategies.
- Analytical skills: Exceptional ability to analyse campaign data, draw actionable insights, and make data-driven decisions.
- Budget management: Experience in managing budgets effectively and monitoring expenditures for paid media campaigns.
- Content calendar management: Skilled in organising and maintaining content calendars, ensuring timely and strategic content deployment.
- Project management: Proven capability to manage multiple projects simultaneously, prioritising and coordinating tasks efficiently.
- Communication skills: Strong written and verbal communication skills, including the ability to present findings to clients and deliver insightful performance analyses.
- Team collaboration: Proven experience working closely with a large team, fostering a collaborative environment, and supporting knowledge growth for junior team members.
- Microsoft office proficiency: Advanced skills in MS Office tools, including Outlook, PowerPoint, Excel, and SharePoint.
Preferred (but not necessary) skills:
- Experience with GoogleAds.
- Familiarity with social media scheduling platforms such as Sprinklr or Hootsuite.
- Proficient in using project management tools like Asana to coordinate, assign, and prioritize tasks.
This is a hybrid role split between our London office and homeworking so candidates must have the right to work in the UK.
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