Senior Brand Account Manager

3 months ago


Manchester, Greater Manchester, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full time

My client is looking for a Senior Brand Account Manager You will have huge amounts of autonomy, progression opportunity and work with an ambitious, hard working team.


This is an office based role in Manchester


Role Overview:

As a Brand Manager, you will be responsible for owning and managing the strategic and operational relationship with key stakeholders, driving brand success, and delivering on budgeted KPIs. You will play a vital role in building trusted partnerships and leading brand strategy to ensure profitable growth.


Key Responsibilities:

  • Brand Relationship Management:
  • Own and manage the brand owner relationship.
  • Collaborate with cross-functional teams: Product Development, Sales, Procurement, Finance, Supply Chain, and more.
  • Build trusted partnerships based on deep understanding of the brand, consumer, and retailer needs.
  • Financial Management:
  • Deliver the budgeted brand P&L and manage the consumer investment brand budget.
  • Strategic Planning & Execution:
  • Develop and execute annual retail brand plans in collaboration with the brand owner.
  • Create long-term brand plans, including range management, NPD pipeline, pricing strategy, and shopper activation.
  • Manage the product lifecycle, from product renovation to exit strategies, ensuring sustainability and cost-efficiency.
  • Brand Administration:
  • Ensure full compliance with all brand-related administration, including in-market performance analysis, financial tracking, and gate documents.
  • Consultative Selling & Communication:
  • Use insights into customer, shopper, and consumer needs to drive brand success.
  • Lead meetings, range reviews, and brand events with a consultative approach.


Qualifications and Skills:

  • Experience in brand management within FMCG, with a strong understanding of market and consumer dynamics.
  • Excellent communication and interpersonal skills.
  • Strong strategic thinking and financial acumen.
  • Ability to work independently in a fast-paced environment.


This is an exciting opportunity to work within a leading brand management team and contribute to shaping the future of the brand



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