Marketing Strategy and Business Manager

6 months ago


Reading UK, Berkshire, United Kingdom Clarify Full time

Are you a seasoned marketing professional with a talent for driving growth and creating impactful strategies? Clarify is seeking a dynamic Marketing Strategy and Business Manager to join our team. In this pivotal role, you will be instrumental in sustaining our ABM growth momentum and expanding our integrated B2B sales and marketing services. You will leverage your expertise in account-based marketing and business development to attract, grow, and retain technology clients. This is a unique opportunity to make a significant impact within a collaborative and innovative environment. Join us and help shape the future of our marketing initiatives.


Key Responsibilities:

  • Develop and execute business development strategies, autonomously and with the wider growth team, to attract, grow and retain Technology clients with account-based marketing requirements
  • Identify and support against new business opportunities and create tailored proposals to meet client needs
  • Work closely with Clarify’s marketing practice to align strategies, cost frameworks and achieve business unit targets
  • Work alongside Clarify's growth team as ABM subject matter expert to bring marketing expertise into the building of proposals and to strengthen new business pursuit strategies
  • Build and maintain strong relationships with Clarify account teams to identify cross-sell/up-sell opportunities within existing client base
  • Track and report on business development activities and forecasted outcomes


Requirements:

  • Proven experience in business development for B2B marketing agencies
  • Strong understanding of ABM strategies and tactics, the marketing industry more broadly and market trends
  • Excellent negotiation and communication skills
  • Strong Power Point skills and presentation creation, working to existing brand guidelines
  • Comfortable working autonomously to create and deliver presentations to sales and marketing leaders within complex deal environments
  • Ability to develop and execute effective business development strategies
  • Demonstrable track record of achieving business growth targets


Please note this role requires two days a week in our Theale office


  • Marketing Manager

    2 weeks ago


    Reading, UK, Berkshire, United Kingdom Ultima Full time

    Job Specification: Marketing Manager – Hybrid (Reading Office)Job Title: Marketing ManagerLocation: Hybrid WorkingDepartment: MarketingReports to: Sales/Marketing Director Salary: Competitive, based on experienceAbout UltimaUltima is a dynamic and forward-thinking organization at the forefront of technology solutions, committed to innovation and...

  • Business Manager

    1 month ago


    Reading, UK, Berkshire, United Kingdom DiverseJobsMatter Full time

    Part of the Supplies Category team for Northwest Europe, this role is responsible for product line management and contribution to defining business plans and growth strategies for the UK&I cluster, with a specific focus on ink and retail. The role collaborates with sales teams to ensure seamless execution of category plans while monitoring KPIs and sales...


  • Reading, UK, Berkshire, United Kingdom The Channel Recruiter Full time

    Wireless Technology/ Networking SolutionsHospitality SectorSalary Highly CompetitiveLOCATION: ReadingDo you currently sell into the Hospitality sector (hotels and Restaurants)? Do you sell technology hardware or services and solutions into this sector?Working for one of the world’s leading networking and wireless technology manufacturers, we have an...

  • Strategy Director

    2 months ago


    Reading, UK, Berkshire, United Kingdom Jefferson Locke Full time

    Leadership. Knowledge. Insight. As a successful Strategic Leader, these are some of the key words that should best describe you whenever anyone thinks of you!This opportunity would be perfect for an experienced B2B Strategy Director who is looking to join an established B2B marcoms agency that offers lots of growth opportunities and would see you as a key...


  • Reading, UK, Berkshire, United Kingdom BMS Performance Full time

    Marketing Automation ManagerEMEA focused roleHybrid / RemoteTechnology software -driven industryThe Role of Marketing Automation Manager: This is a fantastic opportunity for data-driven marketing professionals with a passion for automation to make this role your own within the EMEA region. Responsible for creating, executing and managing the effective use of...


  • Reading, UK, Berkshire, United Kingdom Signet Recruitment and Retention Full time

    We are looking for procurement professionals that have both direct and indirect category management experience to join our client. Experience of the whole procurement cycle is essential.As a Category Manager, you will act as the commercial expert for your category. Leveraging your market expertise, you will develop and implement strategies to ensure that our...


  • Reading, UK, Berkshire, United Kingdom Project People Full time

    Marketing Communications / Customer Communications Specialist -Loyalty App Contract - Role falls inside IR35Hybrid| Reading (2 days/week in-office)Mobile Telecoms - B2CYou must be eligible to work in the UK without the need for Sponsorship Hybrid role based in Reading Join the Marketing team on an exciting mission to grow and engage our customer base!...

  • Business Analyst

    1 month ago


    Reading, UK, Berkshire, United Kingdom DiverseJobsMatter Full time

    This role is responsible for driving the development, implementation, and monitoring of strategic business plans and initiatives within the organization. The post holder will work on complex problems where review of situations or data requires an in-depth evaluation of multiple factors. The role provides valuable advice to management across various domains...


  • Wokingham, UK, Berkshire, United Kingdom Sharper B2B Marketing Full time

    Know your way around building, launching, and optimising creative and high-ROI B2B marketing campaigns that truly deliver the goods? Then have we got a job spec for you to check out...Role Outline: This role is all about delivering brilliant campaigns and delighting our clients. You’ll be working incredibly closely with our beloved clients, the Sharper...

  • Business Analyst

    2 months ago


    Reading, UK, Berkshire, United Kingdom Planet Pharma Full time

    Business Analyst - Permanent Planet Pharma are working with a fantastic and growing small/ mid-sized pharmaceutical company that promotes a uniquely dynamic and pleasant work environment with inspiring and challenging projects.Our client are looking for a Business Analyst with previous pharma experience to join them on a permanent basis. They have seen good...


  • Bracknell, UK, Berkshire, United Kingdom Trinity Resource Solutions Full time

    I am working with a leading supplier within the Beauty industry and they are looking for an experienced Loyalty Marketing Manager to help launch and grow their new loyalty programme.About the roleIn this key role you will be executing the clients Loyalty and CRM marketing strategy across their UK & European business securing programme delivery across all...


  • Reading, UK, Berkshire, United Kingdom Crowe UK Full time

    About CroweCrowe is a leading national audit, tax, advisory and risk firm with global reach and local expertise. We are an independent member of Crowe Global, one of the top 10 accounting networks in the world, with access to more than 40,000 people in over 140+ countries and across more than 800+ offices globally.Our vision is to be recognised as essential...


  • Reading, UK, Berkshire, United Kingdom Crowe UK Full time

    About CroweCrowe is a leading national audit, tax, advisory and consulting firm with global reach and local expertise. We are an independent member of Crowe Global, one of the top 10 accounting networks in the world, with access to more than 40,000 people in over 140+ countries and across more than 800+ offices globally.Our vision is to be recognised as...


  • Reading, UK, Berkshire, United Kingdom Calibre Candidates Full time

    We have a fantastic opportunity for an experienced Marketing Account Manager to join a dynamic digital design and marketing development agency based in the Reading area. Our client creates impressive digital solutions for b2b clients, including large and prestigious ‘household-name’ companies. This opportunity could really suit if you are looking for a...

  • Marketing Comms Lead

    2 weeks ago


    Reading, UK, Berkshire, United Kingdom Salt Full time

    Marketing Comms Lead (Public Affairs) - Reading/London (Hybrid)Up to £75K with Bonus and BensAre you a strategic marketing leader with a passion for driving change in the public sector? Join a dynamic, market-leading infrastructure company that powers digital connectivity across the UK. My client is expanding its team to further bolster engagement with...


  • Slough, UK, Berkshire, United Kingdom Gloo Full time

    Role: Sales and Marketing ManagerLocation: Berkshire, United KingdomAbout the Company:Our client is a global leader in travel technology, connecting travel suppliers such as airlines, hotels, and car rental companies with travel agencies worldwide. They are at the forefront of shaping the future of travel by delivering innovative solutions that meet the...


  • Reading, UK, Berkshire, United Kingdom DiverseJobsMatter Full time

    E-commerce is rapidly growing and redefining the way we shop and buy. In the online space, it is critical that we, along with our reseller partners, are pushing innovation and best practices for our products and optimizing the online shopping experience in the age of the endless “digital shelf.”This role is part of a team of experts and sales...


  • Reading, UK, Berkshire, United Kingdom DiverseJobsMatter Full time

    Responsibilities:UK&I Large Format Print Business Analytics & Sales Support Intern Are you up for an epic journey with the world No 1 personal systems and printing company? Do you thrive on face-to-face interactions and working in a dynamic environment? Do you have a love for business analytics, sales, marketing and collaboration? Across blended reality...


  • Reading, UK, Berkshire, United Kingdom Akoni Technologies Full time

    Note* Visa sponsorship is not available for this role.About UsAkoni Technologies is a leading IT consulting and resourcing firm dedicated to helping clients leverage information technology to meet their business goals efficiently and cost-effectively. Our expertise, innovative solutions, and commitment to client satisfaction set us apart. We are currently...


  • Reading, UK, Berkshire, United Kingdom Akoni Technologies Full time

    Note* Visa sponsorship is not available for this role.About UsAkoni Technologies is a leading IT consulting and resourcing firm dedicated to helping clients leverage information technology to meet their business goals efficiently and cost-effectively. Our expertise, innovative solutions, and commitment to client satisfaction set us apart. We are currently...