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Retail Media Associate Director, London

2 months ago

UK, UK, United Kingdom Publicis Media Full time
Retail Media Associate DirectorWood Lane, London, W12Company Description

Publicis Media is currently leading the field and winning AMAZING clients (have you heard about us winning L’Oréal yet?)—there’s never been a better time to join us We're fuelling business growth by harnessing the modern media landscape to create personalized consumer connections on a HUGE scale and doing it to the highest of standards

Our 2,000 UK experts collaborate with top agencies like Zenith, Starcom, and Spark Foundry (..who are ALL award-winning?). Due to our expert talent and leading resources, we excel in media strategy, analytics, data, technology, and performance marketing. As part of Publicis Groupe, we operate in over 100 countries with 23,500+ employees worldwide which also opens the door to phenomenal growth and development opportunities for our talent.

Want to work amongst the best then join us and be a part of our success story, you won’t regret it ?

Job Description

The Retail Media Account Director position is a critical hire within the Commerce team in the agency and aimed at delivering best-in-class online retail strategy and uncovering growth opportunities. The successful applicant will have strong strategic, communication, and presentation skills, and be adept at solving complex business problems in a matrixed organisation.

We’re looking for somebody with experience in campaign management, plus a deep understanding of eCommerce, retail optimisation, portfolio management, and data insights. Experience or interest in social commerce is a plus. The role involves assessing challenges, offering innovative solutions, and effectively communicating these to a senior audience.

Key Responsibilities:

  • Support the Commerce team and Director on your account by responding to briefs, making strategic suggestions, reporting, and presenting to the client.
  • Develop and implement comprehensive retail strategies that aligns with the overall client business objectives.
  • Establish key performance indicators (KPIs) for retailers and incorporate into strategic decisions that will help the client improve their performance.
  • Work closely with internal data teams to understand customer preferences and behaviours, leveraging data insights to enhance the overall shopping experience.
  • Collaborate with the solutions team to build scalable and repeatable solutions to actionable insights from diverse data sources, including social platforms, sales data, and market trends.
  • Stay abreast of social commerce industry trends, competitor activities, and market dynamics to identify opportunities and threats.
  • Conduct regular market research and analysis to inform strategic decision-making.
Qualifications
  • Experience as a Senior Account Manager or Associate Account Director in retail media OR retail strategy
  • Desired experience in social commerce or paid social would be very beneficial, but the willingness to learn is key.
  • Skills in building presentations, responses and recommendations to clients within commerce
  • You need to have great communication (both written and verbal) and interpersonal skills – our clients like to be challenged, but with diplomacy.

Commerce is a big strategic priority for the business and is certainly at the forefront of the current change within our industry. This role has significant growth opportunity, and we would love to hear from you if you feel your skills are a good match for this role

Additional Information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

#LI-Hybrid