SEO & Content Executive
1 day ago
Job Summary:
Naturecan, a leading eCommerce brand specialising in premium CBD oil and wellness products, is seeking a creative and detail-oriented Content Executive to join our dynamic marketing team.
The ideal candidate will develop, edit, and manage high-quality content across various platforms to enhance our brand presence and engage our target audience in the health and wellness industry.
Key Responsibilities:
Content Creation:
- Develop engaging, original, and high-quality content for websites, blogs, social media, and other marketing materials with a focus on CBD and medical cannabis and wellness topics.
- Conduct thorough research on industry-related topics, especially those related to CBD, health, and wellness, to ensure content accuracy and relevance.
- Collaborate with the design team to produce visually appealing and informative graphics, videos, and other multimedia content that resonate with our audience.
Content Management:
- Oversee the content calendar to ensure timely delivery of content across all platforms.
- Edit and proofread content for grammar, style, and consistency in alignment with brand guidelines.
- Optimise content for SEO to improve search engine rankings and drive organic traffic, with a focus on CBD-related keywords and trends.
Content Strategy:
- Assist in the development and implementation of a comprehensive content strategy that aligns with marketing goals and business objectives in the CBD industry.
- Monitor content performance using analytics tools and provide insights and recommendations for improvement.
- Stay up-to-date with the latest industry trends, scientific research, and content marketing best practices in the health and wellness sector.
Collaboration and Communication:
- Work closely with the marketing team to align content with campaign objectives and brand messaging.
- Coordinate with external writers, freelancers, and agencies to produce high-quality content as needed.
- Communicate effectively with internal stakeholders to gather information and understand content requirements.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 1+ years of experience in content creation, editing, or a similar role, preferably in the health and wellness or eCommerce industry
- Excellent writing, editing, and proofreading skills
- 1+ years on SEO principles and content optimisation
- Creative thinking with the ability to generate fresh ideas and innovative content.
- Strong organisational skills with the ability to manage multiple projects and meet deadlines
- Excellent communication and collaboration skills
Preferred Skills:
- Excellent proficiency in English
- Experience with Shopify, WordPress and other content management tools
- Basic knowledge of HTML and web publishing.
- Familiarity with graphic design tools (e.g. Canva)
- Experience in video production and editing is a plus
- Knowledge of CBD products and wellness trends
Why Join Us:
- Competitive salary and benefits package
- Collaborative and supportive team culture
- Be part of a mission-driven company dedicated to promoting health and wellness through high-quality CBD products
- Flexible working hours and the option to work remotely
- Employee discounts on Naturecan products
- A supportive environment that values work-life balance and personal well-being
If you are passionate about content creation and eager to contribute to a growing team in the CBD and wellness industry, we would love to hear from you. Apply now and help us tell our story in a way that captivates and engages our audience.
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