Marketing Executive
1 month ago
Marketing Executive - London Speech Workshop
Location: Hybrid (London-based with flexibility for remote work)
Salary: Competitive, based on experience
About UsAt London Speech Workshop, we are passionate about empowering individuals and businesses with the tools to communicate authentically, effectively, and with impact. Using our unique Serlin Method™, we offer transformative communication coaching tailored to both B2C clients and B2B organizations. As we grow, we’re looking for a talented and creative Marketing Executive to join our team and help us amplify our mission.
As a B Corp, our culture is very important to us and positivity, excellence, and collaboration are essential. You will be part of a small and dynamic team, who are passionate about delivering quality and excellence, and being of real value in the world.
The RoleAs a Marketing Executive, you’ll be at the heart of our marketing strategy, crafting engaging content, building brand awareness, driving conversions, and helping expand our reach. Working across both the B2C and B2B sides of the business, you’ll take ownership of campaigns that attract new clients, nurture existing ones, and position us as leaders in the communication training space. They will be supported and mentored by our Fractional Chief Marketing Officer, who previously founded an international marketing agency, and is in the office two days a week.
Key ResponsibilitiesContent Creation & Campaigns- Write compelling marketing collateral including blogs, newsletters, and email workflows that engage and convert our audience.
- Develop and execute promotional campaigns tailored to B2C and B2B audiences.
- Collaborate with internal experts to produce high-value thought leadership content.
- Oversee and manage our social media channels, ensuring consistent, engaging, and on-brand content.
- Monitor trends and data to enhance engagement and grow our following.
- Manage outreach for podcasts, press, and partnerships to boost brand visibility.
- Build relationships with media outlets and influencers to secure coverage for our work.
- Track and analyze marketing metrics for owned channels, including website traffic, email, and social media.
- Use insights to refine strategies and recommend new opportunities for growth.
- Partner with coaches and leadership to align marketing efforts with business goals.
- Work with designers and external vendors to create impactful marketing materials.
- Proven experience in a marketing role, ideally with a mix of B2B and B2C focus.
- Exceptional writing and storytelling skills, with experience in blogs, newsletters, and campaigns.
- Strong understanding of digital marketing, including SEO, email marketing, and social media platforms.
- Experience with CRM tools (e.g., HubSpot), email automation, and analytics platforms.
- Track record of managing outreach or PR campaigns for podcasts, press, or partnerships.
- Creative thinker with a passion for crafting meaningful content.
- Results-driven and eager to experiment with new strategies.
- Organized and able to manage multiple projects simultaneously.
- Collaborative and a strong communicator, able to work effectively across teams.
- Be part of a purpose-driven organization transforming how people communicate.
- Opportunity to work on diverse projects across B2C and B2B audiences.
- Collaborative and supportive team environment with a focus on growth and development.
- Flexible working arrangements with two days a week in our central London office
- The chance to join a company that really cares about personal development, and offers a £300 annual learning budget
- Contributing to making people’s lives more fulfilled and giving value
- Joining our warm, supportive and passionate team. Finding your tribe
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