Product Marketing Manager
1 month ago
Are you looking for an opportunity to work on Fun Brands and a category with lots of opportunity for growth and development?
At Pets Choice, we are looking for a Product Marketing Manager to join our marketing team to manage our Toys and Accessories portfolio
This role is Hybrid, working 3 days in the office and 2 days at home per week.
Role responsibilities
- Manage the Toys and Accessories product portfolio for Pets Choice and contribute to the NPD/EPD pipeline.
- Own your innovation projects from ideation through to launch covering packaging and product workstreams
- Work collaboratively with cross functional teams to ensure plans and project prioritisation are agreed and executed
- Support the stage gate process, ensuring compliance across the company for each project.
- Develop compelling and unique product propositions which have a clearly defined target segment and need.
- Manage consumer/shopper validation insights. Including creating concept propositions and research briefs for NPD ideas.
- Sign off for first production launches
- Create and present Innovation/NPD presentations, presell and retailer pitches
- Organise samples.
- Continuously monitor and act on trends and keep a close eye on competitive activity in the marketplace, suggest new ways of working and regularly review working practices to deliver efficiency and speed to market.
Key attributes and skills:
- Experience of Product Management working within a FMCG business
- Degree in Marketing or similar.
- Creative and commercially savvy
- Excellent organisation skills
- Problem solver with a positive can do attitude
- Thrives on a fast paced environment
- It helps to be a Pet Lover
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