Marketing Campaign Manager

3 weeks ago

London, UK, United Kingdom Corndel Full time

Role: Marketing Campaign Manager (12-month FTC)

Team: Marketing

Package: Pension, Unlimited leave, Flexible working

Location: London based (Hybrid, 2 days per week onsite)

Salary: Up to £48,000 FTE


About Corndel

Do you want to deliver meaningful impact at scale?

Be part of a community that is purpose-driven?

In an inclusive, hugely ambitious and successful team?


This is a fantastic opportunity for an experienced senior marketer to create powerful brand experiences that create real value for our clients and help fuel our growth.


Corndel is an award-winning strategic skills partner, recently honoured as Apprenticeship Provider of the Year. Our mission? To shape a world where everyone is empowered to be their professional best. We do this by partnering with a stellar list of clients including Gymshark, Unilever, The NHS, Aston Martin, Cancer Research UK, John Lewis and The NSPCC.


As one of the fastest-growing companies in the UK, we've already inspired and developed over 21,000 professionals and their organisations. Our programmes focus on the essential skills required for succeeding in today's ever-changing world of work: leadership, data, and technology. Our learners love us, rating us 9/10. If you're a proactive go-getter looking to step up your career, this is your stage. At Corndel, we don't just offer jobs; we offer careers filled with purpose, growth, and heaps of fun. Don't just take our word for it; our open, flexible, entrepreneurial culture means 92% of the team recommends working for us.


The role

Corndel is seeking a dynamic and strategic Marketing Campaign Manager to lead a team of two Campaign Marketing Managers in the development and execution of persona-led marketing campaigns.


This pivotal role involves direct line management of a team of two, overseeing the planning, execution, and measurement of all persona-led initiatives, and driving brand engagement across multiple channels.


Responsibilities include:

  1. Campaign Strategy: Develop and implement persona-led campaign strategies aligned with organisational objectives and target audience preferences.
  2. Content Creation: Write and create compelling marketing content, including reports, whitepapers, toolkits, and event materials, to drive brand awareness and engagement.
  3. Team Leadership: Provide leadership and guidance to a team of two Campaign Marketing Managers, fostering a collaborative and high-performing culture.
  4. Campaign Execution: Oversee the end-to-end execution of persona-led campaigns, from ideation and planning to implementation and optimisation, ensuring alignment with brand messaging and goals.
  5. Reporting and Measurement: Track, analyse, and report on the performance of persona-led campaigns on a monthly basis, leveraging insights to optimise future initiatives and drive continuous improvement.
  6. Agency Management: Brief and manage design agencies to ensure the timely delivery of high-quality marketing collateral that resonates with target personas.
  7. Brand Engagement: Lead efforts to create top-of-the-funnel brand engagement through innovative marketing strategies, tactics, and initiatives.
  8. Stakeholder Collaboration: Collaborate cross-functionally with internal teams, including Business Development and Sales Enablment to ensure alignment and integration of marketing efforts.
  9. Budget Management: Manage campaign budgets effectively, allocating resources to maximise ROI and achieve key performance indicators.
  10. Market Research: Stay abreast of industry trends, competitor activities, and market dynamics to inform campaign strategies and maintain a competitive edge.

About you:

  • Degree in Marketing or related field.
  • Proven experience in a marketing role, with a focus on campaign management and team leadership.
  • Demonstrated success in developing and executing persona-led marketing campaigns across multiple channels.
  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
  • Excellent written and verbal communication skills, with the ability to craft compelling marketing content and effectively communicate with internal and external stakeholders.
  • Creative thinker with a strategic mindset and a passion for driving innovation in marketing.
  • Proficiency in marketing tools such as HubSpot and LinkedIn Campaign Manager.
  • Strong leadership capabilities, with the ability to inspire and motivate a team to achieve ambitious goals.
  • Experience in the education or professional services industry is a plus.


Why join Corndel?

  • We're committed to having a fully inclusive, welcoming and safe culture and always striving to improve.
  • We provide an environment that is truly flexible and supportive, somewhere you will have autonomy over your role.
  • We're a leader in our field, with quality and excellence at the heart of what we do.



As part of our commitment to create an inclusive workplace where all colleagues can be their true selves, excel in their roles and progress in their careers, we recognise the importance of embracing the diversity in the working population and making Corndel a fully accessible employer.


As Corndel is a Disability Confident Employer, we make sure that a fair and proportionate number of disabled applicants who meet the minimum criteria for a job will be offered an interview. If you would like to be considered under this scheme, when submitting your application, please select the appropriate option to let us know that you have a disability. Please note this does not mean that all disabled people are entitled to an interview, in some recruitment situations such as peak times, we might need to limit the overall numbers of interviews we offer.


If you have a disability that might affect any stage of the recruitment process, please let us know about any help or reasonable adjustments you need before any interview or assessment. We’ll work with you to make sure any appropriate support is in place and make the application process a more positive experience.


Corndel is committed to safeguarding and safer recruitment practices, and will undertake preemployment checks on the successful candidate, including Enhanced DBS Disclosure and a Barred List Check.

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