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Director of Search Marketing

2 months ago

UK, UK, United Kingdom Unicorn Orange Full time

About Unicorn Orange:

Unicorn Orange, a trailblazer in the e-commerce sector, boasts a record of consistent triple-digit growth over the past four years. We are now seeking an Amazon PPC Manager to join our innovative and rapidly expanding team. This role offers a unique opportunity to build and lead your own team, significantly contributing to Unicorn Orange's ongoing success. Working in close collaboration with the founders, you will play a critical role in shaping our future.


The Role:

As the Amazon PPC Manager, you will be responsible for spearheading our Pay-Per-Click advertising division on Amazon. Your role will be pivotal in driving the growth and expansion of our PPC division, bringing fresh ideas and strategies to drive our client’s sales.

Key Responsibilities:

· Lead and grow our PPC team, ensuring a high level of expertise and effectiveness, delivering the best results for our clients.

· Develop and ensure the smooth running of reporting dashboards by using tools like Google Big Query and Looker/Google Data Studio

· Liaise with DSP & AMC teams to develop full-funnel advertising strategies for clients

· Innovate and roll out fresh ideas, new concepts and tap into new technologies and features available.

· Analyse performance metrics and make strategic adjustments and recommendations to our team to best optimize campaign results.

· Stay ahead of industry trends and updates in Amazon PPC advertising.

· Collaborate closely with account management team to align PPC campaigns with broader Amazon strategies.

· Continual development and training of the PPC team, whom will be your direct reports

· Foster an innovative environment, encouraging the team to test new ideas and approaches.

· Manage large advertising budgets, ensuring efficient and effective expenditure.

· Other responsibilities may include: DSP assistance, retail media ads and other paid search.

Qualifications:

· Minimum of 3 years of experience in Amazon PPC management.

· Minimum of 2 years of experience using software such as Skai or Perpetua

· Experience with Google Data Studio and Big Query to manage the roll out of dashboards

· Ability to code in Javascript & SQL is a plus

· Proven track record of managing successful PPC campaigns, with results to prove

· Strong analytical skills, with the ability to interpret complex data and make informed decisions.

· Excellent communication skills, both written and verbal.

· Highly organized, with the ability to manage multiple projects simultaneously.

· Self-motivated and proactive, with a strong sense of initiative.

· Creative and innovative mindset, always seeking new ways to improve campaign performance and roll out fresh ideas

· Ability to work independently and as part of a collaborative team.

· Passion for e-commerce and a deep understanding of the Amazon platform.

Why Join Us?

· Opportunity to lead and expand a critical division within a fast-paced, growing company.

· Work in a dynamic start-up environment with the chance to significantly impact the company's direction and success.

· Collaborative culture that values innovation, learning, and teamwork.

· Be part of a passionate team dedicated to mastering the art of Amazon PPC and driving e-commerce success.

· 3 days per week in the office (Monday, Tuesday and Thursday)

· Flexible hours

· Summer hours

· Competitive salary

· Loyalty bonus

· Performance bonus